But Asymco's Horace Dediu, who posted it Monday, is bending the rules to make a serious point:
In the 1980s and 1990s computing platform decisions were made first by companies then by developers and later by individuals who took their cues from what standards were already established... A platform could win by convincing 500 individuals who had the authority (as CIOs) to impose through fiat a standard on the centers of gravity of purchasing power.
Today, with mobile products there are billions of decision makers. 500 decisions mean nothing. In fact, Apple with at least 500 million loyal and wealthy users is considered [by Wall Street] to be in a precarious situation...
Ultimately, it was the removal of the intermediary between buyer and beneficiary which dissolved Microsoft's power over the purchase decision. It's not just unlikely that this situation will be reversed, it's impossible. Computing decision making has moved to the furthest edge where use has been for decades. The computer has become personal not just in the sense of how it's used but in the sense of how it's owned.
In footnote, Dediu mentions that in 2012 he predicted that iOS plus OS X would catch up to Windows in 2013 or 2014. He's not wrong yet.
UPDATE: An earlier version of this story showed a different Asymco chart that some readers had trouble interpreting. Both versions are available at the link below.
Windows guru Adrian Kingsley-Hughes has all but abandoned the Microsoft ecosystem.
FORTUNE -- "After more than two decades of being a dedicated Windows power user, and having invested tens of thousands of hours into mastering the platform, and run versions spanning from 3.0 to 8.1, I've now all but given up on Windows."
Those are words Adrian Kingsley-Hughes, a Microsoft (MSFT) Windows and Visual Basic guru with several how-to books and countless MOREPhilip Elmer-DeWitt - Nov 13, 2013 11:35 AM ET
The bug in Windows that Apple once mocked has come back to bite them.
FORTUNE -- Nobody is calling iOS 7 the new Vista.
Well, TechCrunch's Alex Wilhelm did. And the Mercury News' Troy Wolverton dubbed iOS 7 "one of the buggiest" system updates Apple (AAPL) has ever released.
Most tech reporters, to their credit, simply noted the comic irony that some iPhone 5S owners -- including your's truly -- are experiencing Apple's version of MOREPhilip Elmer-DeWitt - Oct 12, 2013 11:08 AM ET
Pilots may love their iPads, but Delta, like most airlines, is a Microsoft Windows shop.
FORTUNE -- Many in the tech press reacted with incredulity to the news that Delta Airlines chose Microsoft (MSFT), not Apple (AAPL), to supply its pilots with cockpit tablets -- 11,000 in all.
After all, it's been two years since the iPad was approved for use by American Airlines as a so-called Electronic Flight Bag -- replacing 40 MOREPhilip Elmer-DeWitt - Oct 1, 2013 6:06 PM ET
Horace Dediu estimates that Apple will sell its billionth iOS device some time in 2014.
FORTUNE -- One of the great things about the Race to a Billion chart above, posted Friday on Horace Dediu's Asymco blog, is that it suggests that all computing platforms eventually reach a natural limit, where their growth starts to level off.
PCs running Microsoft (MSFT) Windows were the first reach 1 billion, but because the platform took MOREPhilip Elmer-DeWitt - Sep 7, 2013 8:36 AM ET
Android is tops in mobile phones, Windows in PCs. Apple has a pony in both races.
FORTUNE -- Worldwide shipments of PCs, tablets and mobile phones will grow 5.9% to 2.35 billion units in 2013, according to a report issued Monday by Gartner Inc.
But that growth is not uniform. Breaking down the 5.9% number, Gartner estimates that traditional PC shipments will fall 10.6%, mobile phone shipments will grow 4.3% and tablets MOREPhilip Elmer-DeWitt - Jun 24, 2013 7:39 AM ET
Also: Windows head Steve Sinofsky gets ousted; Apple giving out more employee perks?
Murder suspect John McAfee: I'm innocent [WIRED]
McAfee, 67, is the prime suspect in a murder discovered Sunday morning in Belize. Convinced that he'll be killed if he's taken into custody for questioning, the millionaire antivirus pioneer has gone into hiding somewhere in the Central American nation, where he moved in 2008 to retire. Starting at 10:30 this morning, Belize MOREJP Mangalindan, Writer - Nov 13, 2012 5:30 AM ET
Also: Rumors of an Xbox gaming tablet; Mary Meeker says Android growing 6x faster than iPhone.
Apple said to be exploring switch from Intel for Mac [BLOOMBERG]
While Apple is now committed to Intel in computers and is unlikely to switch in the next few years, some engineers say a shift to its own designs is inevitable as the features of mobile devices and PCs become more similar, two people said. Any change MOREJP Mangalindan, Writer - Nov 7, 2012 5:30 AM ET
A wave of product launches fails to steal the thunder of next week's special event
FORTUNE -- "When is the worst time to launch a phone?" Topeka's Brian White asked in a note to clients Wednesday.
His answer: "When Apple does."
Sure enough, although Nokia (NOK) and Google's (GOOG) Motorola division launched new smartphones Wednesday and Amazon (AMZN) introduced a new Kindle Fire tablet Thursday, none of them managed to overshadow investors' rising MOREPhilip Elmer-DeWitt - Sep 6, 2012 7:03 PM ET
The impact is being felt first, says the analyst, in the home and education markets
FORTUNE -- Although Mac shipments grew faster than the overall PC market in calendar Q3 for the 25th quarter in a row, Needham's Charlie Wolf sees cause for concern in latest data.
In his regular quarterly review of Apple's (AAPL) Mac business, he notes:
The difference in Mac vs. PC growth rates -- up 1.9% for the Mac MOREPhilip Elmer-DeWitt - Sep 4, 2012 7:55 AM ET
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