What the confused Apple CEO can do to avoid getting canned and having to slink away with nothing but his $378 million compensation package as comfort.
By Fraser P. Seitel
FORTUNE -- I'm sure Tim Cook is hugely competent, a wonderful operating executive, and a real nice guy.
But as CEO of the world's most respected high-tech franchise, he has been an unmitigated disaster.
In the two years since Cook assumed the reins of MORESep 12, 2013 10:16 AM ET
It's taken a couple of days for the import of Ballmer's retirement to sink in.
FORTUNE -- For a time in the mid 1980s, Steve Ballmer used to stop by my cubby hole at Time Magazine on his visits to New York. I was a struggling staff writer and he was Bill Gates' oversized salesman, but he didn't impress me as a man with a vision or deep knowledge of computers, MOREPhilip Elmer-DeWitt - Aug 25, 2013 5:52 AM ET
Two tweets, 3 minutes, $9 per share.
FORTUNE -- If there were such a thing as a empty Over-the-Counter calories, this is what they would look like.
At 2:21 p.m. Tuesday someone using the Twitter account @Carl_C_Icahn -- presumably the corporate raider/hedge fund manager himself -- issued the first of a pair of tweets:
That was followed four minutes later by this:
Apple's (AAPL) shares, which had been trading at $475.77, did what stocks MOREPhilip Elmer-DeWitt - Aug 13, 2013 3:13 PM ET
Apple's CEO paid a visit to the White House Thursday. Stop the presses.
FORTUNE -- According to a report in Politico, Google (GOOG) vice president Vint Cerf, who co-designed the TCP/IP protocol that is the foundation of the Internet, attended a closed-door briefing with President Obama Thursday to talk about U.S. government surveillance.
So did Randall Stephenson, CEO of AT&T (T), as well as representatives of groups like Public Knowledge and the Center MOREPhilip Elmer-DeWitt - Aug 9, 2013 6:59 AM ET
If you want a free repair at a Beijing Apple Store, be prepared to pay.
FORTUNE -- When Wang Bin's iPhone 4S developed a glitch, he went online to book a slot at the nearest Apple Store Genius Bar.
Mr. Wang, a correspondent for the Beijing Morning News, soon discovered that every appointment at all three Beijing Apple Stores had been booked four weeks in advance.
They'd been snapped up by scalpers MOREPhilip Elmer-DeWitt - Jul 30, 2013 7:12 AM ET
Tracking the meteoric rise of Lenovo, LG, ZTE, Huawei, Alcatel et al.
FORTUNE -- "How Samsung is beating Apple in China," read the headline on the Reuters newswire Friday. The piece quoted Tim Cook high up describing China as a huge opportunity for Apple "over the arc of time."
"But time looks to be on the side of rival Samsung Electronics Co Ltd," the story continued, cleverly using Cook's words against him MOREPhilip Elmer-DeWitt - Jul 27, 2013 8:22 AM ET
iPhones sales were strong; iPad sales disappointed.
FORTUNE -- Apple beat Wall Street's lowered expectations on both the top and bottom lines Tuesday, reporting earnings of $7.47 per share on sales of $35.3 billion.
Apple (AAPL) closed down $7.32 (-1.72%) for the day, as if the Street had been tipped off that there was bad news coming. But it bounced nicely in after hours trading.
"We are especially proud of our record June MOREPhilip Elmer-DeWitt - Jul 23, 2013 4:16 PM ET
StatCounter's "Internet Wars" report, if true, would be a big deal.
FORTUNE -- StatCounter, a Dublin-based Web traffic analytics company, reported Wednesday that Samsung has overtaken Apple (AAPL) for the first time to claim the No. 1 spot in worldwide mobile Internet usage.
If true, that would take the wind out of one of Apple's last bragging points -- a point that Tim Cook reiterated just last March at All Things D: MOREPhilip Elmer-DeWitt - Jul 10, 2013 8:39 AM ET
Global Equities Research's Trip Chowdhry pushes the envelope.
FORTUNE -- "Innovation at Apple is over," wrote Trip Chowdhry on Oct. 23, the day Apple introduced what would soon became the world's best-selling tablet computer. "The best is over for Apple. iPad mini is playing catch up to Google Android, probably will have a mediocre customer adoption."
It was par for the course for Global Equities Research's curiously wrong-headed Apple (AAPL) analyst. Two months MOREPhilip Elmer-DeWitt - Jul 7, 2013 6:40 PM ET
Under an amendment filed on Friday, he could forfeit 1/3 of his 1 million stock options.
FORTUNE -- "The decline in Apple's stock price over the last couple of quarters has been very frustrating to all of us," Apple (AAPL) CEO Tim Cook told analysts during the company's most recent earnings call.
That may have been small comfort to shareholders who suffered through the stock's 2012-2013 meltdown, but now Cook has put MOREPhilip Elmer-DeWitt - Jun 21, 2013 8:29 PM ET
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