What the $3.2B Google paid says about Larry Page's ambitions -- and Tim Cook's focus.
FORTUNE -- The tech press went nuts Monday after Google (GOOG) announced that it had offered $3.2 billion to buy Nest Labs, purveyor of well-designed, wi-fi enabled thermostats and smoke alarms.
No surprise there. Three billion is a lot of money, and Nest has genuine Silicon Valley star power: It was co-founded by Tony Fadell, a top MOREPhilip Elmer-DeWitt - Jan 14, 2014 2:29 PM ET
How did the CEO of Burberry get hired to run Apple retail?
FORTUNE -- Angela Ahrendts was happy to be interviewed last summer by Jeff Chu -- my former Time Magazine colleague -- while she was still running Burberry (BURBY).
That door slammed shut the day Apple (AAPL) announced that she had been hired to run Cupertino's retail empire. But by then Chu had gathered enough material to put together the best profile yet MOREPhilip Elmer-DeWitt - Jan 7, 2014 10:56 AM ET
A year ago, John Siracusa gave Tim Cook a To-Do list. Here's Apple's 2013 report card.
FORTUNE -- What I liked most about the unsolicited 2013 To-Do List that John Siracusa gave Tim Cook at the beginning of last year was how down-to-earth and user-oriented it seemed. No talk of gross margins. No mention of China Mobile. Hardly any unannounced products (no iWatch and only a glancing reference to iTV).
Siracusa -- best MOREPhilip Elmer-DeWitt - Jan 5, 2014 9:21 AM ET
In Friday's proxy statement, Apple ignored Icahn and spoke directly to its serious investors.
FORTUNE -- We don't know what Apple's (AAPL) CEO said to Wall Street's favorite activist investor at their "meet and tweet" dinner last September -- the one where Carl Icahn says he "pushed hard for a 150 billion buyback."
But on Friday we got the company's official response -- one that was approved, if not drafted, by Tim MOREPhilip Elmer-DeWitt - Dec 28, 2013 11:16 AM ET
Auburn University posted his 13-minute speech on YouTube Saturday.
FORTUNE -- Apple (AAPL) CEO Tim Cook made a rare public appearance -- and a 13 minute speech -- at the United Nations Tuesday.
He touched on three issues close to his heart:
Racism. "Growing up in Alabama,... I remember very vividly witnessing a cross burning."
Gay Rights. "Now is the time to write these basic principles of human dignity into the book of law."
Talk is cheap.
FORTUNE -- All the noise over what Apple ought to do with its cash almost makes one wistful for the days when everyone obsessed only over Apple's products.
Time coverboy Carl Icahn is on Apple's (AAPL) case to give back more of its cash to shareholders -- like himself. It's a perfectly reasonable position to take. Apple's hoard had grown to the nine figures with no reasonable prospects for MOREAdam Lashinsky, Sr. Editor at Large - Dec 5, 2013 9:22 AM ET
Is Angela Ahrendts the speaker who will lift Apple from the rhetorical hole Steve Jobs dug?
FORTUNE -- Tim Cook, as he would be first to admit, was not born with Steve Jobs' gift for gab.
But it doesn't help that he -- and the rest of Apple's (AAPL) senior staff -- still talk as if there were no adjectives in the English language but the handful that Jobs used again and MOREPhilip Elmer-DeWitt - Nov 27, 2013 10:31 AM ET
Icahn's $2 billion stake amounts to half of 1% of Apple's outstanding shares.
FORTUNE --Reuters and Bloomberg made a big deal last week about the fact that Carl Icahn had increased his investment in Apple (AAPL)
from 3.8 million shares (worth $1.8 billion)
to 4.7 million shares (worth $2.4 billion).
Why this was considered news, given that Icahn disclosed it three weeks ago, was not clear from their reports.
Their reports also failed to put those MOREPhilip Elmer-DeWitt - Nov 17, 2013 8:29 AM ET
Steve Jobs was focused on innovative products. His successor is focused on process.
FORTUNE -- At a Business Insider conference Friday, ex-iPod hardware chief Tony Fadell praised Apple (AAPL) CEO Tim Cook as an innovator.
But he wasn't talking about whizzy new products like the iPhone or iPad. Cook's expertise is in operations -- in the supply chain that produces those iPhones and iPads.
"The number of turns he did on the inventory MOREPhilip Elmer-DeWitt - Nov 14, 2013 7:22 AM ET
Sends letter to Tim Cook urging him to boost his share repurchase plan to $150 billion
FORTUNE -- Tim Cook is getting the full Carl Icahn treatment.
A phone call (and some tweets about it) in August.
A meeting (also tweeted) in September.
And on Thursday, an 860-word letter, published on his new shareholder's roundtable website.
In the corporate raider's latest missive he reiterates in public the points he presumably made to Cook in private: MOREPhilip Elmer-DeWitt - Oct 24, 2013 10:36 AM ET
|GM's recalled Cobalt was a failure from the start|
|Michaels hack hit 3 million|
|Why you should pay off your car loan ASAP|
|Americans have fallen in love with real estate once again|
|Walmart offers cheaper money wire service|