Shots were fired in both directions as partisans previewed Microsoft's next tablet OS
A war of words -- blogged, tweeted and syndicated -- broke out at Microsoft's (MSFT) annual developers conference Tuesday when the company distributed Samsung tablets loaded with beta copies of Windows 8, its answer to Apple's (AAPL) OS X and iOS, rolled into one.
Paul Thurrott, the news editor of Windows IT Pro and host of the Windows Weekly podcast, set the tone when he tweeted an imaginary phone call in which the iPad concedes victory on the spot: "Hello, Windows 8? This is iPad. You win."
"Apple bloggers were apparently so flustered by the platform that they resorted to bombarding Twitter with jokes about cooling fans and Silverlight instead of stopping for a moment to realize that Microsoft is showing us the future of computing," wrote Boy Genius Report's Zach Epstein in a post entitled Sorry Apple, Windows 8 ushers in the post-post-PC era.
"I wasn't flustered," says The Loop's Jim Dalrymple, who had made one of those jokes, posting a photo of an industrial-size fan under the label Must-have accessory for Windows 8 tablet. "I was laughing my ass off."
Daring Fireball's John Gruber, speaking for the Apple establishment, granted that Windows 8 might turn out to be a successful OS, but added: "I'd be appalled if Apple were to unveil something in the half- (if that) finished state of Windows 8 for tablets."
Below: More sniping.
50 stories about a rumor, followed by 20 stories about a report that the rumor is untrue
Late Thursday night, the Apple (AAPL) rumor site called, appropriately enough, MacRumors, picked up a Japanese report that the company had scheduled a special event on Wednesday Sept. 7. Could this be the launch of the long-awaited iPhone 5?
By Friday morning, MacRumors' report was the lead item on Techmeme, the online news aggregator that MOREPhilip Elmer-DeWitt - Aug 12, 2011 6:45 PM ET
A report from IDC sets off some pretty silly headlines in the tech press
The top item on the closely-watched Techmeme news aggregator Saturday morning was a piece by ZDNet's Larry Dignan about how the shipments of tablet computers have failed to meet the industry's "lofty expectations."
It was a theme picked up by at least eight other news outlets, including VentureBeat ("Tablet sales slow"), The Loop ("'media tablet' market isn't as MOREPhilip Elmer-DeWitt - Jul 9, 2011 5:51 AM ET
Reports that Apple had announced he will be speaking at WWDC turn out to be a year out of date.
In what may be a record for the number of crossed-out words in a single item, GigaOM's Charles Jade has retracted nearly everything he posted Tuesday morning, admitting shamefacedly that he "mistakenly referenced a [year] old press release."
His original post, quoting an official Apple (AAPL) announcement "highlighting Steve Jobs as keynote MOREPhilip Elmer-DeWitt - May 24, 2011 12:42 PM ET
Rumors have it coming any time between late June and early 2012. Does it matter? Um, yes.
In early spring the folks who obsess about Apple (AAPL) are usually busy speculating about what features to expect in the next iteration of the iPhone -- a game neatly summarized in an infographic produced by the French site Nowhere Else, from which the image at right was taken.
But this year, reports that there MOREPhilip Elmer-DeWitt - Apr 12, 2011 11:02 AM ET
An Apple leak, hedge fund FUD or a false rumor out of the wild west of the blogosphere?
Several Wall Street analysts finally caught on to the significance of Jim Dalrymple's report in The Loop Monday that there would be no new hardware unveiled at Apple's (AAPL) Worldwide Developers Conference in June.
What this may mean -- as BMO Capital's Keith Bachman and Jefferies & Co.'s Peter Misek explained to clients Wednesday MOREPhilip Elmer-DeWitt - Mar 30, 2011 11:58 AM ET
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