According to the local Yonhap News Agency, the launch -- delayed from Apple's original schedule due to "procedural errors" registering the device with the government -- managed to draw crowds despite sub-zero winter temperatures.
SK Telecom (KRX), South Korea's largest carrier, held a pre-dawn launch party with munchies and live music. Rival KT (KT), the No. 2 carrier, reported that pre-orders in the first two hours topped the record set a year earlier by the iPhone 4S.
Moody's Investors Service estimates that as of October, Apple's iPhone had an 11% market share among the country's 31.4 million smartphone users.
Below: Video of the KT launch.
iPad fever spreads around the world
FORTUNE -- Continuing its most aggressive rollout of an iOS device to date, Apple (AAPL) on Friday launched its new iPad in a dozen more countries, starting with South Korea.
Judging from the video below, the event in Seoul followed the usual over-the-top script, from the line sitters who show up the night before to the staffers whooping and hollering the next morning.
Over the course of MOREPhilip Elmer-DeWitt - Apr 20, 2012 11:26 AM ET
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