self-driving cars

Mercedes is perfecting the autopilot

May 23, 2013: 1:29 PM ET

The German car giant's new S Class sedan drives itself. Starting price: $100,000.

By Doron Levin


FORTUNE -- The race to build an everyday car equipped with autopilot that can prevent accidents and take over from a driver about to fall asleep or make a catastrophic error is inching closer to reality with the introduction of Mercedes-Benz's 2014 S Class sedan.

Last week Daimler AG engineers unveiled the new S Class in Hamburg, Germany. Yes, it's luxurious, a "rolling spa," as described by one reviewer, which includes seats that simulate a shiatsu massage and an "active perfuming system" in the glovebox that can project any of five aromas into the cabin at five-minute intervals, according to preference.

Daimler, having failed to make Maybach its ultimate expression of luxury, has returned the S Class to that role. The new S Class contains every mechanical, electronic, and fashion refinement that engineers could imagine. But perhaps most impressive and relevant to the evolution of personal transportation are those features, such as 3-D cameras and radar devices that make S Class -- not necessarily the S Class's driver -- aware of surroundings, road, and other vehicles.

MORE: 6 things you don't know about the Xbox One

If a car is overtaking rapidly, the S Class can warn or prevent the driver from turning into its path. Cameras under the car can detect a pothole or pavement imperfection and adjust the suspension to encounter the bump. What Daimler calls "Pre-Safe" technology can detect a pedestrian or a likely collision and activate brakes more quickly and more strongly than the driver.

"Intelligent assistance systems analyze complex situations and better recognize potential dangers out on the road with the aid of improved environment sensor systems," said Prof. Thomas Weber, member of the Daimler Board of Management responsible for group research and head of Mercedes-Benz Cars Development. "Figuratively speaking, the new S-Class doesn't just have eyes at the front, it has 360-degree all-round vision."

A feature that Daimler calls "Stop & Go Pilot" lets drivers stuck in lower speed traffic jams set the S Class to follow the car in front of it, braking and accelerating appropriately, while letting the driver concentrate on something else -- phone calls or whatever isn't prohibited by local law, such as texting.

MORE: PayPal is bullish on Bitcoin

Volkswagen, General Motors (GM), Toyota (TM), BMW, and others are developing systems that will allow cars within a few years to drive themselves safely to preset destinations with minimal driver supervision. The main reason for such systems, automakers say, is that they minimize human error, the prime factor for almost all collisions. Vehicle-to-vehicle communication will add a further level of safety and help to optimize the flow of traffic.

The engineering and research that created the new S Class is costly and one factor behind what will probably be a starting price of $100,000, up from the current $93,000. But if the public perceives the features offered in the S Class as desirable, they soon could find their way into more everyday models, as the cost of offering exotic technology falls with mass production.

Daimler's new Mercedes-Benz S Class will encounter a skeptical public that is all too familiar with the frequent "crashing" of personal computers, glitches with software, dropped cellphone calls, and high-technology's other imperfections. But an increasingly large and confident chorus of voices -- mostly located in automotive R&D laboratories -- now are convinced that "driverless" cars will arrive in showrooms sooner than most people imagine.

  • Is it legal to take a nap in your self-driving car?

    And other mind-bending questions autonomous vehicles are already creating.

    By Verne Kopytoff

    FORTUNE -- Napping behind the wheel of Google's autonomous car while zooming down the highway is possible, theoretically. But is it legal? Who's liable if there's a crash? Will car owners need specific training?

    California officials are trying to draft rules for autonomous vehicles, the futuristic cars that chauffeur passengers around town without a driver. The job is proving to MORE

    May 2, 2013 11:45 AM ET
  • The driverless revolution rolls on

    Autonomous vehicles are coming -- and sooner than you think. How the commute, the shipping industry, and the car itself will never be the same.

    By Brian Dumaine, senior editor-at-large

    FORTUNE -- Google has now proved that a self-driving car can travel more than 300,000 miles without a mishap. Well, it did suffer a parking-lot fender-bender -- but a human was at the wheel. Its customized Toyota Priuses use an impressive MORE

    Nov 12, 2012 5:00 AM ET
  • Google chairman: 'These patent wars are death'

    Quotations from Eric Schmidt on Maps, Microsoft and the Apple-Android platform war

    FORTUNE -- If nothing else, Google (GOOG) Chairman -- and former Apple (AAPL) board member -- knows how to deliver a good sound bite. Judging from the reporting of AllThingsD's Peter Kafka and Liz Gannes, he rattled off a bumper crop Wednesday night at the 92nd Street Y. A sample:

    "The Android-Apple platform fight is the defining fight in the industry MORE

    - Oct 11, 2012 6:23 AM ET
  • Wheels of tomorrow

    It's a brave new world for the future of autos: Electric cars will finally take off and drive themselves -- but don't say good-bye quite yet to fossil fuels.

    By Anne VanderMey, reporter

    FORTUNE -- While we're not going to see flying cars for a long, long while, the global automobile industry is indeed undergoing an epic transformation. The rising price of gas, stricter mileage requirements, and concerns about global warming are MORE

    Apr 2, 2012 5:00 AM ET
  • Wheels of tomorrow: Why Boone Pickens loves gas

    FORTUNE -- In March, the U.S. Senate narrowly defeated a bill that would have provided billions of dollars in tax credits to boost deployment of natural-gas-powered vehicles. That won't stop billionaire energy magnate T. Boone Pickens, who championed the plan. He still believes natural gas is the best way to help America reduce its dependence on foreign oil. Some 112,000 natural-gas vehicles -- mostly trucks and buses -- already occupy MORE

    Apr 2, 2012 5:00 AM ET
  • Wheels of tomorrow: Electrics

    FORTUNE -- Despite rising gas prices, all-electric cars haven't sold as well as manufacturers had hoped. Range anxiety, a scarcity of charging stations, and the high cost of lithium-ion batteries have turned off many consumers. Says Mike Omotoso, a senior manager at the research firm LMC Automotive: "When families look at the big picture, gas-powered cars are still a lot cheaper than electric ones."

    But the landscape is changing. The number MORE

    Apr 2, 2012 5:00 AM ET
  • Wheels of tomorrow: Fossil fuels

    FORTUNE -- The global auto market is huge -- some 1 billion vehicles ply the roads today. Electrics and hybrids constitute only a small fraction of the total, and it will be decades -- if ever -- before they become a dominant technology. In the meantime, engineers are boosting the efficiency of gasoline and diesel engines to meet increasingly strict mileage standards. In the U.S. an automaker's fleet must average MORE

    Apr 2, 2012 5:00 AM ET
Current Issue
  • Give the gift of Fortune
  • Get the Fortune app
  • Subscribe
Powered by VIP.