Search algorithm

Google changes algorithm to reduce spammy sites

January 28, 2011: 1:27 PM ET

Image via KeyboardCat

Matt Cutts, who heads the webspam team at Google (GOOG), today announced a change to Google's search algorithm which aims to improve results and reward sites which contribute original content to the Internet.  Sites that scrape or copy other sites' content will be demoted.

From the post, it sounds like the change is a small one but, if successful in meeting its objectives, could be followed by more significant changes: More

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