At Dreamforce, cloud-guru Marc Benioff converts Salesforce.com's most successful product -- social collaboration tool Chatter -- from paid to free.
Marc Benioff wants to make enterprise software more like Facebook—social, viral and mobile. It's all part of the Salesforce.com CEO's master plan to extend beyond his core customer base, sales professionals.
That's why Salesforce.com (CRM) is launching a free version of Chatter, its social collaboration tool for enterprises. Benioff announced the new MOREMichal Lev-Ram, writer - Dec 8, 2010 1:01 PM ET
Salesforce.com's Marc Benioff shows that he knows how to work a room, at Larry Ellison's expense.
I'm convinced that the ability to promote one's self or one's company is an innate rather than a learned trait. That doesn't mean someone can't try. But they'll never be as good as the born showman, like, for example, the chief executive of Salesforce.com (CRM), Marc Benioff. (To many, he's still The Big Benioff, as MOREAdam Lashinsky, Sr. Editor at Large - Nov 24, 2010 9:22 AM ET
A round-up of the companies, deals, and trends that made headlines.
Every day, the Fortune staff spends hours poring over tech stories, posts, and reviews from all over the Web to keep tabs on the companies that matter. We've assembled the day's most newsworthy bits below.
"In my opinion, your motives are driven by self-serving factors around ego satisfaction and 'making a buck.'" -- Angel investor Ron Conway to a group of super MOREJP Mangalindan, Writer - Sep 27, 2010 7:00 AM ET
Thousands of websites and millions of pieces of private data are increasingly in one big cloud, where some of the old rules of data security are out the window.
With the rise of cloud computing companies, and the ferocity with which tech's biggest companies are snatching those firms up, it's no secret that a good chunk of our user data is already stored in the cloud. Our emails, our documents, our MOREJP Mangalindan, Writer - Sep 24, 2010 3:00 AM ET
Weighing the odds on how that $70 billion will be spent.
Since Oracle (ORCL) co-President Charles Phillips said in July that the company could spend $70 billion in acquisitions in the next five years -- a statement the company retracted the following day -- I've been curious to see some insightful speculation on what Oracle would buy. One investor I spoke to believes that Oracle looked at 3Par (PAR), which Hewlett-Packard MOREAdam Lashinsky, Sr. Editor at Large - Sep 3, 2010 8:00 AM ET
As apps migrate to the Net, the software giant's old model looks older every day.
By Marc Benioff, Chairman and CEO salesforce.com
I have been waiting for something spectacular to happen any day. And it's not the explosion of another volcano in Iceland, but it will be a global event with far reaching ramifications that will be as well known. Apple's market capitalization is about to be worth more than Microsoft's. That MOREApr 29, 2010 3:00 AM ET
Dave Duffield is back in a cubicle after building PeopleSoft into a giant, then losing it in a brutal takeover battle with Larry Ellison. How at 70 he's planning his return -- and his IPO.
David Duffield has earned a comfortable retirement; over the course of his nearly 70 years he's started several companies, helped define today's business software market, and become a billionaire. But you won't find him MOREJon Fortt - Apr 6, 2010 7:00 AM ET
CEO Benioff goes from "cloud" to crowd.
Marc Benioff, the man who invented cloud computing at least as much as Al Gore invented the Internet, is pushing a new idea. It's called Chatter, a mashup of Facebook and Twitter for the workplace that his company, Salesforce.com (CRM), plans to begin selling next year.
Salesforce.com's main product is something most worker bees will never see. It's an online tool that salespeople use to MOREAdam Lashinsky, Sr. Editor at Large - Dec 3, 2009 8:02 AM ET
Undoing the dupe: A way out of your Big Software contracts
By Roger Burkhardt, CEO, Ingres
(Last month Burkhardt wrote about how Big Software companies lock customers into restrictive software licensing agreements and continue to raise prices, even during tough economic times. Here Burkhardt offers some tips for effectively renegotiating contracts with your current Big Software suppliers.)
For decades now many of us in corporations have been paying loads of money to work MORENov 5, 2009 9:45 AM ET
Remember how cloud computing was supposed to kill client/server? Turns out it's more of a wedding than a funeral.
First, some background: The hype surrounding cloud computing in recent years has been nothing short of wild. If you believed the popular wisdom, the traditional computing model was toast. Businesses were going to stop loading specialized programs onto workers' PCs and buying expensive software and servers for data centers.
Instead, we'd have the MOREJon Fortt - Oct 22, 2009 7:00 AM ET
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