Was this the reason, Jean-Louis Gassée asks half seriously, John Browett was fired?
FORTUNE -- In a well-argued memo to management written by a friend of Apple (and former head of advanced product development and worldwide marketing), Jean-Louis Gassée devotes this week's Monday Note to the blaring problem with the company's new flagship store in Palo Alto that some are calling a prototype for future venues:
IT'S WAY TOO LOUD!
Louder, he points out, MOREPhilip Elmer-DeWitt - Nov 11, 2012 7:04 PM ET
Forstall and Browett are out. Ive, Cue, Mansfield and Federighi pick up the slack
FORTUNE: While the fourth estate was preoccupied with a hurricane and Wall Street was closed due to flooding, Apple (AAPL) announced a major shuffling of its executive team Monday.
Here's how some leading Apple watchers told the story overnight:
Piper Jaffray's Gene Munster: Apple Consolidates Management Around Core Players. "Yesterday Apple announced top level management changes, most notably Scott Forstall head of MOREPhilip Elmer-DeWitt - Oct 30, 2012 7:13 AM ET
Apple built a huge, three-story retail outlet -- the city's 3rd -- just in time for the iPhone 5
FORTUNE -- Remember what happened in January when the iPhone 4S arrived in Beijing? Would-be customers and rival gangs of scalpers massed by the thousands outside the company's two stores. Demand totally overwhelmed supply and SWAT teams had to be called in to control the rioting when Apple (AAPL) halted sales before MOREPhilip Elmer-DeWitt - Oct 20, 2012 7:18 AM ET
By Sunday there were 7 in the queue -- each of them for commercial purposes
FORTUNE -- In the popular imagination -- and in Samsung TV ads -- the people willing to wait in line for days to buy the newest Apple (AAPL) gewgaw are hopeless fanboys and fangirls who need to get a life.
That attitude is so 2007.
Today, occupying a space near enough to the front of an iPhone queue MOREPhilip Elmer-DeWitt - Sep 16, 2012 4:28 PM ET
Turns out it's easier to get into than out of those big glass facades
FORTUNE -- The Riverside Press-Enterprise Wednesday had the story -- and surveillance video -- of a Los Angeles man charged with driving his 2003 BMW X5 into the Apple (AAPL) retail store in Temecula, Calif., for a quick smash and grab. You've got to see it to believe it.Philip Elmer-DeWitt - Sep 14, 2012 4:37 AM ET
The shift in emphasis from service to profits comes from the top, say insiders
FORTUNE -- After Apple (AAPL) public relations released a statement calling staffing cutbacks at its Apple Stores a "mistake" that was being reversed, many thought that John Browett's days at the company might be numbered.
Browett is the Wharton MBA who was brought in from the giant British electronics chain Dixons to run Apple's retail operations after their MOREPhilip Elmer-DeWitt - Aug 29, 2012 6:24 AM ET
Company acknowledges "mistake" as planned cutbacks are reversed
Daring Fireball's John Gruber likened it to the most vicious dressing down of a sales staff in American film history -- Alec Baldwin's tirade in Glengarry Glen Ross. The Loop's Jim Dalrymple called it "one of the worst decisions" Apple (AAPL) had made in a decade. "This has the stench," Dalrymple wrote, "of a man looking to make a name for himself."
When two bloggers who MOREPhilip Elmer-DeWitt - Aug 17, 2012 8:28 AM ET
Part 4 of the New York Times' series takes readers inside the indoctrination process
FORTUNE -- If you've ever wondered what kind of training is required to get Apple employees to behave the way they do at the opening of a new retail outlet or the launch of a new iPhone -- whooping, hollering and tearing around the shopping mall -- David Segal's front-page story in Sunday's New York Times offers MOREPhilip Elmer-DeWitt - Jun 24, 2012 8:25 AM ET
In dollars per sq. ft., the stores are 17 times more efficient than the average mall outlet
For more on Apple's (AAPL) retail efficiency, see Horace Dediu's analysts at Asymco.com.Philip Elmer-DeWitt - Apr 18, 2012 6:28 AM ET
Cameras capture the takedown of banners promoting the "world's biggest" Apple store
Retail can be a tough business, especially in China, as Apple (AAPL) discovered Wednesday.
The video below, shot from a security camera, shows a platoon of Chinese security guards taking down a barricade that Apple had constructed outside an upscale shopping mall to promote a forthcoming Apple store billed as the "world's biggest."
The mall is in Dalain, a thriving seaport city MOREPhilip Elmer-DeWitt - Mar 30, 2012 6:47 AM ET
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