Trying to get a straight answer to one of life's simplest questions
One of the great public services Apple (AAPL) offers in its flagship stores -- besides free repairs at the Genius Bars -- is bathrooms for its customers.
So when Apple was getting ready to open an enormous new store in Manhattan's Grand Central Terminal -- its fifth retail outlet in a city notorious for its lack of public facilities -- I made a point of asking whether there were toilets in the store for customers.
Here are the answers I got:
I've known Apple public relations operatives to duck questions, decline to comment and go on background at the drop of a hat. But I've never known one to deliberately mislead me.
The company has not yet returned my requests for an explanation.
No, they don't plan to produce "one last run" in order to make it up in volume
Can you spot the dissemblance in the announcement posted Monday on Hewlett-Packard's (HPQ) The Next Bench blog?
Despite announcing an end to manufacturing webOS hardware, we have decided to produce one last run of TouchPads to meet unfulfilled demand. We don't know exactly when these units will be available or how many we'll get, and MORE
Philip Elmer-DeWitt - Aug 31, 2011 11:51 AM ET
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* Members of the media are still reeling from yesterday's revelation, courtesy of The Daily Beast, that Facebook hired public relations firm Burson-Marsteller to pitch anti-Google stories to publications. And while some, like TechCrunch's MG Siegler, think Facebook's actions were deplorable, others pointed out that unfortunately, this is not an industry MORE
JP Mangalindan, Writer - May 13, 2011 10:26 AM ET
The net loss in "media value" last quarter, according to a new report, was nearly $460 million
Here's an interesting exercise. Take the total number of news stories, social media mentions and tweets about Apple (AAPL) over the course of, say, three months. Rate each hit for its impact and value -- positive, neutral or negative. Calculate what it would cost to generate that kind of buzz if you paid a MORE
Philip Elmer-DeWitt - Jan 24, 2011 3:55 PM ET
Eric Schmidt's comments, whether jokes or a postmodern vision, are coming off creepy...and that is bad for Google.
By and large, I enjoy listening to what Google's Eric Schmidt has to say. I think he's refreshingly candid for a CEO of one of the world's most powerful and controversial companies. He seems to genuinely enjoy discussion and debate about the future of his company and the technology world in which it MORE
Seth Weintraub - Oct 26, 2010 12:38 PM ET
The company was quick to post the "Antennagate" press conference. It's about that link ...
[UPDATE: The problem I describe below was fixed shortly after this was posted, which may explain why so many readers suggested in their comments that I'd finally lost my marbles.]
I'm as sick of writing about the iPhone 4's antenna as you probably are of reading about it. But since nobody else seems to have taken note MORE
Philip Elmer-DeWitt - Jul 18, 2010 9:55 AM ET
Invites reporters on short notice to Cupertino for an extraordinary press conference
After three weeks of mixed reviews, user complaints, short-tempered e-mails, class-action lawsuits, falling share prices and ribbing from late-night comedians, Apple (AAPL) seems to have woken up to the fact that it has a problem.
On Wednesday afternoon its PR staff began contacting reporters to invite them to a special event Friday at 10 a.m. PDT (1 p.m. EDT) in MORE
Philip Elmer-DeWitt - Jul 14, 2010 10:57 PM ET