He's not sleeping. He's not eating. He's not even sleep-eating.
Stephen Colbert capped his Grammy monologue last year by reaching under his suit jacket and pulling out an iPad -- four days after Steve Jobs unveiled it and two months before it went on sale.
It was, as we wrote at the time, a triumph of product placement.
This year Colbert isn't getting any special treatment from Apple (AAPL). At least not MOREPhilip Elmer-DeWitt - Mar 8, 2011 5:17 PM ET
Apple's tablet computer made two big appearances Wednesday night -- on ABC, naturally
ABC, which is owned by Disney (DIS), whose largest stockholder is Steve Jobs, CEO of Apple (AAPL), gave the iPad two big fat plugs on prime time television last night:An exclusive 2 minute sneak peek on World News with Diane Sawyer that includes glimpses of a new musical instrument by Ge Weng, creator of the Ocarina on the MORE Philip Elmer-DeWitt - Apr 1, 2010 6:35 AM ET
Apple's tablet computer makes cameo appearances at the Grammys and on Funny or Die
David Pogue and Walt Mossberg, eat your hearts out.
America's premier tech columnists -- at the New York Times and the Wall Street Journal, respectively -- are dying to spend some quality time with Steve Jobs' latest creation.
But they're going to have to wait their turn.
First Pee Wee Herman brought what looked like a non-functioning iPad to his MOREPhilip Elmer-DeWitt - Feb 1, 2010 6:03 AM ET
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