By Yi-Wyn Yen
Google's acquisition of ad server DoubleClick is supposed to help the search giant make a splash in the display advertising market. But it's YouTube that Google is hoping will make it a big player on Madison Avenue.
"We're spending a lot of time on YouTube right now because that happens to be a clear objective and clear opportunity," said Tim Armstrong, Google's president of advertising at a recent Bear MORE
yiwyn - Mar 25, 2008 10:45 AM ET
By Josh Quittner
Want to learn how to make your own sushi? Or how to make an origami bird? Or how to dance without embarrassing yourself? Starting today, Howcast, a New York City-based startup founded by three ex-Googlers, will show you.
The site aims to be a kind of Wikipedia of user-generated videos for people who want to learn how to do just about anything. "We'll show you how to chop MORE
Josh Quittner - Feb 6, 2008 11:56 AM ET
By Josh Quittner
Hayden Black was thrilled—initially—to see traffic start to spike as his online-only sitcom, "Goodnight, Burbank," found a fan base on Facebook. Then, he tells me, not so much: "Many people erroneously think that the success of your show is determined by how many people go to your website. But watching video on the Internet is an animal in and of itself."
The problem was that Facebook fans like to MORE
Josh Quittner - Dec 21, 2007 6:00 AM ET