Online sales were up 24.3% overall. iPad shoppers were most efficient. Android less so.
Apple Inc.
Apple (AAPL) devices figured prominently in an IBM (IBM) Smarter Commerce survey issued Saturday that reported double digit increases in online sales Thanksgiving Day (up 39.3% from 2010) and Black Friday (up 24.3%) and a 200% increase in purchases made on mobile devices (from 3.2% in 2010 to 9.8% this year).
In particular: (I quote)
The Apple Shopper: Mobile shopping was led by Apple, with the iPhone and iPad ranking one and two for consumers shopping on mobile devices (5.4% and 4.8% respectively). Android came in third at 4.1%. Collectively iPhone and iPad accounted for 10.2% of all online retail traffic on Black Friday.
The iPad Factor: Shoppers using the iPad led to more retail purchases more often per visit than other mobile devices with conversion rates reaching 4.6% compared to 2.8% for overall mobile devices.
Surgical Shopping Goes Mobile: Mobile shoppers demonstrated a laser focus that surpassed that of other online shoppers with a 41.3% bounce rate on mobile devices versus online shopping rates of 33.1%.
The relatively weak showing by devices running Google's (GOOG) Android, despite a market share that dwarf's Apple's iOS, is consistent with earlier studies that found Android users spending less time online and far less money on apps.
Will California's law forcing out-of-state retailers to pay sales taxes help it raise hundreds of millions in revenue? Or will it just force Amazon's affiliates out of state?
FORTUNE - California Gov. Jerry Brown on Wednesday signed the so-called "Amazon tax" into law. The measure forces out-of-state retailers (not just Amazon) to pay taxes on sales within the state. Earlier on Wednesday, Amazon (AMZN) sent notices to its affiliates in California, MORE
Dan Mitchell, contributor - Jun 29, 2011 9:30 PM ET
The new e-commerce alliance is miles away from matching Amazon's consumer-shopping experience.
Yesterday, GSI Commerce, along with several dozen participating online stores -- including Toys "R" Us, Barnes & Noble (BKS), and Radio Shack (RSH) -- launched ShopRunner, a cooperative counteroffensive against Amazon (AMZN), with the intention of directly competing with Amazon's $79 loyalty program, which was launched back in 2005. Similar to Prime, ShopRunner includes a $79 annual fee, free MORE
JP Mangalindan, Writer-Reporter - Oct 6, 2010 3:35 PM ET
This is one in a series of articles leading up to Fortune Brainstorm Tech, which takes place July 22-24 in Aspen, Colo. The articles will look back at the progress of companies that presented at Brainstorm in 2009 as well as look forward to those that will present this year.
By Mary Jo A Pham, contributor
Gilt Groupe CEO Susan Lyne. (Photo: TechCrunch, Flickr.com)
Shoppers who thrive on elbowing competitors out of MORE
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| Company | Price | Change | % Change |
|---|---|---|---|
| Bank of America Corp... | 7.95 | -0.16 | -1.97% |
| Microsoft Corp | 31.27 | -0.17 | -0.54% |
| Ford Motor Co | 12.28 | -0.25 | -2.00% |
| General Electric Co | 19.39 | 0.17 | 0.88% |
| Citigroup Inc | 32.36 | -1.00 | -3.00% |
| Index | Last | Change | % Change |
|---|---|---|---|
| Dow | 12,938.67 | -27.02 | -0.21% |
| Nasdaq | 2,933.17 | -15.40 | -0.52% |
| S&P 500 | 1,357.66 | -4.55 | -0.33% |
| Treasuries | 2.00 | -0.04 | -1.96% |
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