David Pogue, New York Times tech columnist, creator of the Missing Manual series, and frustrated Broadway producer, led his Macworld Live! feature presentation in San Francisco Wednesday with a musical riff on Steve Jobs' non-attendance.
Playing the electric piano and accompanied by former Cirque de Soleil bassist J.F. Brisette, he sang, to the tune of Oliver's "Where is Love?"
"Where is Steve? Give us something to believe! Should we trust Apple's press release -- or are we all naive?"
The performance drew knowing laughter and applause from an audience of several thousand in the basement of Moscone Center's North Hall. But the hit of 90-minute presentation were his three guests:
Pogue, joined by Brissette on bass and Wang on iPhone Ocarina, closed the show with two more musical parodies:
Interviewed after the performance, Pogue said that he did not intend to make light of Jobs' health problems. He believes that the real reason Apple's CEO skipped the keynote was that Jobs reviewed Apple's (AAPL) product line-up for Macworld -- upgrades of iWork and iLife and a 17" laptop -- and decided it wasn't worth his time. That, says Pogue, not failing health, is why Jobs had senior vice president Phil Schiller give the keynote in his stead.
The spoonerism of Phil Schiller, Pogue points out, is shill filler.
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