A round-up of the companies, deals, and trends that made headlines.
Every day, the Fortune staff spends hours poring over tech stories, posts, and reviews from all over the Web to keep tabs on the companies that matter. We've assembled the day's most newsworthy bits below.
Dozens of online stores -- including Toys 'R' Us, Barnes & Noble (BKS), and Radio Shack (RSH) -- have teamed up to launch a counter-offensive to Yahoo's Amazon Prime service, offering a cooperative loyalty program called ShopRunner. The service offers free 2-day shipping and free returns. (The Wall Street Journal)
A round-up of the companies, deals, and trends that made headlines.
Every day, the Fortune staff spends hours poring over tech stories, posts, and reviews from all over the Web to keep tabs on the companies that matter. We've assembled the day's most newsworthy bits below.
It's official: AOL (AOL) is acquiring TechCrunch, video distribution start-up 5Min media, and Brizzly web-app maker, Thing Labs. (Terms were not disclosed.) (All Things Digital) In a lengthy, MORE JP Mangalindan, Writer - Sep 29, 2010 6:30 AM ET
Companies are realizing that "gamification" -- using the same mechanics that hook gamers -- is an effective way to generate business.
Since the advent of videogames, skeptics have questioned their inherent value: why do players spend hours accruing virtual points working towards intangible rewards?
Chalk it up to basic human behavior, which game makers have been trying to understand and appeal to for decades. The more effective a game resonates with users, MORE
JP Mangalindan, Writer - Sep 3, 2010 10:44 AM ET