Maiden N.C.

A peek at Apple's new server farm

April 23, 2011: 7:07 AM ET

The local Fox TV affiliate finally sent a camera crew to the site

Screengrab: Fox News @ Ten

Did someone declare April to be National Visit Your Data Center Month and forget to send us the memo?

First there was Robert Scoble's breathless photo tour of Facebook's new facilities in Prineville, Oregon. Then Google's (GOOG) scary video about the security surrounding its Goose Creek, S.C., server farm, where it scans employees' eyeballs and crushes misbehaving hard drives with a hydraulic plunger. Then on Friday, the day after an outage at Amazon's (AMZN) Ashburn, Va., center jumped the fence and brought down a bunch of Web companies across the country, Greenpeace weighed in with an Earth Day "Clean Cloud Power" memo that handed out failing grades to several data centers, including Apple's (AAPL) giant Maiden, N.C., facility that hasn't even opened yet.

That's the data center that interests us. We've been trying to get a good look at the site -- still mysteriously invisible on Google Earth -- since a local real estate broker posted a couple flyover videos on YouTube.

Well, last week, having heard from Jeffries' Peter Misek that the thing is either up and running or about to be, the local Fox TV affiliate in Charlotte sent a camera crew to Maiden and filed this goofy report.


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