A rare glimpse at what he had in mind for the company nine months before his return
The spring and summer of 1996 was an important period of transition for Steve Jobs. Pixar, which had gone public the previous November, had lost half its market cap. NeXT was collapsing. And in a matter of months Jobs would sell what was left of the company -- its NextSTEP operating system -- to MORE
Philip Elmer-DeWitt - Sep 18, 2011 2:31 PM ET
But that's down from 18% three years ago, according to ChangeWave Research
The series of medical leaves that Steve Jobs took before he finally resigned last month seem to have had an inoculating effect on both investors and consumers, allaying their concerns about Apple's (AAPL) future without its co-founder and CEO.
The effect on investors was apparent three weeks ago, when Apple's shares rose in the days after Jobs' resignation.
Evidence of the MORE
Philip Elmer-DeWitt - Sep 13, 2011 3:11 PM ET
Hasty revisions three weeks before the end of Apple's last fiscal quarter of the year
It happens every three months. As the end of Apple's (AAPL) fiscal quarter approaches, the small army of analysts that cover the stock dusts off its spreadsheets, finds them overly conservative and starts issuing revisions. If history is any guide, the numbers will be revised again -- upward -- when the company reports its Q4 2011 MORE
Philip Elmer-DeWitt - Sep 9, 2011 10:03 AM ET
"There is a bounce to his step that betrays a certain youthful cockiness"
Joe Nocera's lovely op-ed essay in Saturday's New York Times does us all a favor by including a link to a piece Nocera wrote about Steve Jobs for Esquire in 1986.
Jobs had been kicked out of Apple (AAPL), and to help drum up publicity for his new project, NeXT, he invited Nocera -- who would later become Fortune's editorial director MORE
Philip Elmer-DeWitt - Aug 27, 2011 9:24 AM ET
In 5:50, why he was ousted, what he learned and what happened when he came back
I'm particularly fond of the latest video out of CNNMoney, and not just because I get a lot of face time in it.
Steve Jobs once said that Apple (AAPL) was only a few quarters away from bankruptcy in 1996. Today it's the most valuable tech company on the planet, with more than $76 billion in MORE
Philip Elmer-DeWitt - Aug 25, 2011 3:24 PM ET
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* Best Buy (BBY) is reportedly sitting on a large pile of unsold HP TouchPad tablets -- more than 225,000 -- and the retail chain isn't happy. (All Things D)
* Amazon (AMZN) signed popular self-help guru Timothy Ferriss as part of the company's new bid to publish books as MORE
JP Mangalindan, Writer - Aug 17, 2011 3:45 AM ET
When Apple released the latest version of its featherweight notebook last week, it killed the MacBook line and positioned the 11-inch Air as the "ultimate everyday notebook." But can it really be your one-and-only?
Billed as the "world's thinnest laptop" when it launched three years ago, Apple's (AAPL) MacBook Air always struck me as a notebook that was easy on the eyes but lacked muscle.
I enjoyed the svelte look and featherweight MORE
JP Mangalindan, Writer - Jul 27, 2011 12:24 PM ET
A snapshot -- by revenue stream -- of an extraordinary quarter
Asymco's Horace Dediu is still trying to wrap his head around the earnings report that Apple (AAPL) issued Tuesday, in which the company announced that it had made more money in its June quarter than it did in December, even without a new iPhone.
But one thing, he says, is clear:
"One of the most common themes during the last year was MORE
Philip Elmer-DeWitt - Jul 20, 2011 1:07 PM ET
When you look at the market caps of its competitors, the picture is pretty clear
UBS's Maynard Um posted two interesting charts in a note to clients Monday.
The first compares the growth in Apple's value since 2007 with its chief competitors in the PC and handset businesses.
Apple's (AAPL) market capitalization (calculated by multiplying its share price by the number of shares outstanding) now stands at $327 billion, making it the world's MORE
Philip Elmer-DeWitt - Jul 12, 2011 7:49 AM ET
Having let the Mac version languish, Intuit prepares for the death of its flagship product
My first three entries in Quicken, dated Sept. 8, 1997, were a $17.31 payment to Bell Atlantic (remember them?) marked "Philip's modem" (remember those?) and $15 for my annual subscription to the Whole Earth 'Lectronic Link in Sausalito, Calif., which for many years was my only conduit onto the Internet.
I've been a loyal user of Intuit's MORE
Philip Elmer-DeWitt - Jul 8, 2011 12:25 PM ET