The 11-inch model can stay in your bag and sail through checkpoints (but not the 13-inch)
Here's another reason to like Apple's (AAPL) new entry-level 11.6-inch MacBook Air -- besides the 5-hour battery life (30-days standby), relatively cool operating temperature, nearly instant-on flash memory, 2.3-pound avoirdupois and $999 price tag:
You can take it through U.S. airport security checkpoints without removing it from your bag.
Based solely on its diminutive dimensions, the Transportation MOREPhilip Elmer-DeWitt - Oct 29, 2010 8:10 AM ET
We'll be watching Apple's live video stream from the comfort of our home. You can join us.
If you want live blogging from reporters who actually traveled to Apple's (AAPL) Cupertino campus for today's event, there are plenty of sites to choose from, including Macrumors, MacDailyNews, TUAW, All Things Digital, Engadget, Gizmodo and ArsTechnica.
We're content to watch it from home. You're welcome to watch it with us. Click here. If you MOREPhilip Elmer-DeWitt - Oct 20, 2010 12:44 PM ET
Look for it to open again in advance of the 1 p.m. EDT 'Back to the Mac' event
The Apple (AAPL) drumroll continues.
Live video: Back to the Mac
What to expect at 'Back to the Mac'
[Follow Philip Elmer-DeWitt on Twitter @philiped]Philip Elmer-DeWitt - Oct 20, 2010 12:21 PM ET
UPDATE: Join us here for our live commentary.
From Apple (AAPL) PR:
Apple® will broadcast its October 20 event online using Apple's industry-leading HTTP Live Streaming, which is based on open standards. Viewing requires either a Mac® running Safari® on Mac OS® X version 10.6 Snow Leopard®, an iPhone® or iPod touch® running iOS 3.0 or higher, or an iPad™. The live broadcast will begin at 10:00 a.m. PDT on October 20, MOREPhilip Elmer-DeWitt - Oct 20, 2010 9:42 AM ET
The press has been summoned to Cupertino next week. A round-up of the speculation.
On Monday Oct. 18, Apple (AAPL) reports the results of fiscal 2010. Two days later, with its executive team presumably still basking in the glow of another round of boffo earnings, it will host a press event on its Cupertino campus.
What's it all mean? After a half day to mull it over, here's what the press is MOREPhilip Elmer-DeWitt - Oct 13, 2010 4:04 PM ET
Shortages of iMacs and Mac Pros signaled long overdue product updates
[UPDATE: Apple, as expected, released new iMacs and Mac Pros Tuesday. The iMacs start at $1,199. The Pros start at $2,499 and can be configured with up to 12 processing cores. Press releases, with specs, here and here.
There's also a new $999 27-inch Cinema Display (specs) and a $69 wireless multi-touch trackpad accessory for desktop Macs.
Last -- and least MOREPhilip Elmer-DeWitt - Jul 27, 2010 8:16 AM ET
The pressure is on Apple's CEO to surprise and amaze the tech world on Monday
"You won't be disappointed," wrote Steve Jobs a few weeks ago in one of his cryptic -- and increasingly frequent -- e-mail pronouncements.
This one was in response to a fan concerned that Apple's (AAPL) Worldwide Developers Conference, which Jobs will kick off with a keynote address, had been upstaged by Google's (GOOG) I/O conference a few MOREPhilip Elmer-DeWitt - Jun 5, 2010 5:23 PM ET
January was a slow month for Apple (AAPL) -- even slower than Wall Street thought it was going to be.
Mac unit sales were down 6% compared with last January, according to NPD data released Tuesday. iPod sales fared even worse, down 14% year to year.
The Street was expecting Mac sales to be off by only 4% and iPod sales off 11%, according to Piper Jaffray's Gene Munster.
In a report to MOREPhilip Elmer-DeWitt - Feb 17, 2009 5:25 PM ET
What's up with the MacBook Air?
The road warrior's favorite Apple (AAPL) notebook, pulled with great fanfare from an interoffice envelope by Steve Jobs at Macworld 2008, is being steeply discounted this weekend, on the eve of Macworld 2009.
The entry level machine (1.6 GHz, 2GB) is still listed on the Apple Store at its original price -- albeit with a 50% larger hard drive and a new graphics chipset. But if MOREPhilip Elmer-DeWitt - Jan 4, 2009 11:14 AM ET
Gene Munster, Piper Jaffray's top Apple (AAPL) analyst, published one of his trademark "unanswered questions" reports early Tuesday morning. You can read the full text -- with all 12 questions and answers -- at AppleInsider here. Or you can read the bullet points:
A netbook in 2009. Although Steve Jobs has said the company "doesn't do cheap," Munster thinks Apple could do well this year with a 11" MacBook Air priced MOREPhilip Elmer-DeWitt - Nov 25, 2008 1:38 PM ET
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