With Paper, a handful of ex-Microsoft employees are proving the iPad is more than just a consumption device, one digital brush stroke at a time.
FORTUNE -- If you thought the iPad was still purely a consumption device, take a few minutes to doodle around with Paper by FiftyThree.
Since co-founders Georg Petschnigg, Andrew S. Allen, Julian Walker, and Jonathan Harris launched the company nearly a year ago, its drawing app MOREJP Mangalindan, Writer - Mar 27, 2013 6:58 AM ET
Apple's iPad is a revolutionary device, yes. But Japan has embraced it in unusual ways.
By Michael Fitzpatrick
FORTUNE -- Best-man Toshiyuki hands out two iPads at a Japanese wedding reception. He's something of an early adopter while some of the older guests are unfamiliar with touch screens, despite their country's tech-savvy reputation. But the tablet's intuitive quality wins them over as they begin happily perusing a slide show of images MOREMar 25, 2013 5:00 AM ET
To protect the iPhone's fragile screen when falling, it would shift its center of balance
FORTUNE -- We don't usually write about Apple's (AAPL) patents because the company files so many and so few ever see the light of day.
But for Patent Application No. 20130073095, published Thursday and spotted by AppleInsider's Mikey Campbell, we'll make an exception.
It describes a sensor-and-microprocessor system that can detect when an iPhone or iPad is falling and MOREPhilip Elmer-DeWitt - Mar 21, 2013 7:57 AM ET
Japanese - yes, Japanese - electronics manufacturers have gotten the memo about what customers really want. And they're finally fighting back against the iPad.
By Michael Fitzpatrick
FORTUNE -- Stung badly by soaring sales of foreign-made smartphones and tablets, Japan's electronics makers are fighting back with a bevy of hi-tech tablets they hope will turn the tables on the dominant Apple iPad.
Sony (SNE) is setting its hopes on the svelte, bantam-weight, MOREMar 13, 2013 5:00 AM ET
iPads are the most popular aircraft device. Then laptops. Then iPhones.
FORTUNE -- "Apple devices are still reigning above the clouds," according to Gogo Inflight, the largest U.S. provider of in-air online connectivity (with services on Virgin America, Delta, United, American, US Airways, Alaska and Frontier).
According to the text that accompanied the release of Gogo's sky-blue infographic Thursday:
Tablets and smartphones make up 67% of the devices used to connect to Gogo's Wi-Fi networks
Tablets are the MORE
Tech rivals Apple and Google have traded places. But for how long?
By Kevin Kelleher
FORTUNE -- In July 2012, the Presidential election was kicking into high gear, the Olympics were about to begin, and most people thought it was a matter of time before shares of Apple hit $1,000.
Google (GOOG), meanwhile, was just muddling along. After doubling during 2009, its stock had been treading water around $600 a share for MOREMar 7, 2013 12:28 PM ET
The last time Apple traded below $430 was Jan. 24, 2012
FORTUNE -- The selling pressure on Apple (AAPL) continued unabated Friday, pushing the stock back to where it was 13 months ago.
Two minutes before the close of trading, Apple shares briefly touched 429.98. That's their lowest point since Jan. 24, 2012, when the stock closed at $420.50 in advance of the company's fiscal Q1 2012 earnings release. When Apple reported MOREPhilip Elmer-DeWitt - Mar 1, 2013 11:01 AM ET
Apple is like Obama after the first debate, says TBWA-Chiat-Day's former creative director
FORTUNE -- Ken Segall worked with Steve Jobs for 14 years, during which time he put the i in iMac and found the thread that links Albert Einstein and Amelia Earhart. But though he no longer works as a creative director at TBWA/Chiat/Day, Segall is still keeping a close eye on Apple's (AAPL) marketing efforts on his Observatory blog.
And he MOREPhilip Elmer-DeWitt - Feb 26, 2013 6:57 AM ET
Samsung's commercials are telling stories. Apple's are pushing product.
FORTUNE -- At $1.6 to $1.8 million per 30-sec. spot, the Academy Awards are second only to the Superbowl as a high-value stage for advertisers to strut their stuff before a massive TV audience.
Apple (AAPL) ceded the Superbowl to Samsung, whose ad-agency sendup starring Seth Rogan and Paul Rudd ended up going viral on YouTube with more than 21 million hits.
The Oscars MOREPhilip Elmer-DeWitt - Feb 25, 2013 7:58 AM ET
The tweets that launched a score of news stories may have been premature
FORTUNE -- The Street's Rocco Pendola was tearing his shoulder-length locks Wednesday morning in a piece titled I'm Worried About Apple. Again. And You Should Be, Too. The thrust of his story: Tim Cook is diluting the precious Apple (AAPL) brand by allowing its products to be sold by retailers associated with, in his word, "mediocrity."
Pendola mentions BestBuy (BBY), MOREPhilip Elmer-DeWitt - Feb 20, 2013 11:41 AM ET
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