The company uses a mix of subscriber information, user ratings, rentals, and cool computer algorithms to predict what kinds of entertainment you might enjoy streaming.
Back to Reed Hastings: Leader of the packMichael V. Copeland, Senior Writer - Nov 18, 2010 12:00 AM ET
Executives from Silicon Valley to Hollywood to Wall Street admires his savvy persistence - and his company's cool culture. The secret to the Netflix CEO's success? He never stops looking over his shoulder.
Reed Hastings isn't supposed to be here -- not on a list of the year's top businesspeople, and certainly not on the cover of Fortune. His DVD-by-mail company, Netflix, was supposed to have flamed out by now, a MOREMichael V. Copeland, Senior Writer - Nov 18, 2010 12:00 AM ET
The former vice president of search product and user experience at Google has shifted focus to Location based services.
At Disrupt last month, Marisa Mayer took an interesting question from the audience:
Audience Q: I know you're happy at Google but let's assume you quit tonight and you leave what would you be interested in building, like, what industry, what would you do?
Marisa: I really love building consumer web products. And so, I MORESeth Weintraub - Oct 12, 2010 4:39 PM ET
A round-up of the companies, deals, and trends that made headlines.
Every day, the Fortune staff spends hours poring over tech stories, posts, and reviews from all over the Web to keep tabs on the companies that matter. We've assembled the weekend's most newsworthy bits below.Illustrator Randall Monroe's 2010 edition of his "Map of Online Communities." Photo: xkcd
"The world doesn't need another platform." -- Google VP of Engineering Andy Rubin on Windows MOREJP Mangalindan, Writer - Oct 11, 2010 6:30 AM ET
Unrestricted access rules for wireless networks would hurt users more than help them. They just don't realize it.
Earlier this week, Google and Verizon brokered a compromise on the definition -- or at least, their definition -- of net neutrality, a set of rules that ideally, would ensure that no company could place data-access restrictions on Web content, sites, platforms, and associated equipment. The deal itself sparked controversy over whose interests MOREJP Mangalindan, Writer - Aug 11, 2010 10:46 AM ET
The point, I hope, is that Google wants to shame the cable and phone companies into providing faster Internet service.
Google today released a progress report on their Google Fiber for Communities project.
Conclusion: People want cheap Gigabit Fiber to the home really, really badly.
So much, in fact, they are willing to do just about anything:
Google's (GOOG) motivations are simple: Faster Internet equates to more time online and more Google advertising.Seth Weintraub - Jul 13, 2010 4:33 PM ET
Facebook CEO Mark Zuckerberg talks to Jon Fortt about how he has tried to simplify the social network's privacy settings and mollify critics.
(AAPL) (MSFT) (GOOG) (YHOO)Jon Fortt - May 26, 2010 7:46 PM ET
Facebook's new features are positioning it to organize the Web. Can it best Google?
Can Facebook out-Google Google? The competition is mounting between the Web's two largest destinations as Facebook unleashes a string of new features. Set to debut at Facebook's April 21 developers conference, they may lay the groundwork for reorganizing the Internet according to the relationships between people instead of pages—with massive implications for both search and advertising.
Back when MOREJessi Hempel, writer - Apr 21, 2010 6:52 AM ET
SparkPeople helps millions of dieters lose weight -- but not from their wallets.
Today people turn to social networks for help with everything from finding a job to landing a date. So it's only natural that virtual communities would crop up around another of life's big challenges: losing weight.
But the usual suspects aren't the ones leading the way in convening calorie counters online. That title belongs to SparkPeople.com, a free website MOREJessica Shambora, Writer-Reporter - Apr 13, 2010 11:32 AM ET
The burgeoning superpower keeps sabotaging its relationships with the outside world.
By Paul Smalera, writer
Google has long been embarrassed by having to restrict its search results in China and promised to stop the practice as soon as it could. The company agreed to self-censor in 2006 as a devil's bargain to gain access to the Chinese market. But after last year's successful and major hacking of its Chinese operations MOREMar 22, 2010 6:01 PM ET
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