Responds to the hysteria with a 10-part Q&A and the promise of a software update
"Apple is not tracking the location of your iPhone. Apple has never done so and has no plans to ever do so."
So begins Apple's (AAPL) response to the controversy that has been mounting since last Wednesday when two British researchers released an open source application that let Apple's customers see -- in the form of multicolor maps -- the location data stored on their iPhones and 3G iPads.
In a press release issued Wednesday, the company took pains to explain exactly what data it is and isn't recording and transmitting back to headquarters.
"Users are confused," it says, "partly because the creators of this new technology (including Apple) have not provided enough education about these issues to date."
In the spirit of providing said education, Apple says in several different ways that the maps that show where your iPhone has been are not really maps of where your iPhone has been.
Rather, [Apple is] maintaining a database of Wi-Fi hotspots and cell towers around your current location, some of which may be located more than one hundred miles away from your iPhone, to help your iPhone rapidly and accurately calculate its location when requested.
|J.D. Power ranks GM tops in quality for first time|
|Fed sets road map for end of stimulus|
|Dow sinks 200 points after Fed hints at stimulus easing|
|Stratasys buys Makerbot 3-D printing company for $400 million|
|Men's Wearhouse fires the 'I guarantee it' guy|