Flight Software

Google takes flight software company

July 1, 2010: 6:52 PM ET

Google enters yet another information space, picking up Cambridge, Massachusetts-based flight booking software company ITA.

Announced on the Official Google Blog, the $700 million deal will give Google (GOOG) access to the back end of many of the bigger flight search engines that power web travel search around the web.

ITA's software powers major booking engines like Orbitz, Kayak and Microsoft's (MSFT) Bing amongst many others.

Clearly, there will be some regulatory issues to overcome.

Google contends that the deal is a good fit for themselves and the industry.  From their statement: More

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