The high-tech wundercompany landed not only on our street corners and in our malls, but also on the top 10 of Fortune's Most Admired Companies.
Editor's note: This article appeared in the March 8, 2007 issue of Fortune magazine.
By Jerry Useem
FORTUNE -- "Sorry Steve, Here's Why Apple Stores Won't Work," BusinessWeek wrote with great certainty in 2001. "It's desperation time in Cupertino, Calif.," opined TheStreet.com. "I give [Apple] two years MOREAug 26, 2011 5:00 AM ET
"The tablet effect is real," said HP's CEO, as he killed the TouchPad & orphaned his PCs
You don't have to look very hard to find the Apple (AAPL) angle in Hewlett-Packard's (HPQ) August surprise: The announcement Thursday that it is pulling the plug on its tablets and smartphones and preparing to abandon the personal computer market altogether.
This is Steve Jobs' post-PC era writ large.
"I'm trying to think of a good MOREPhilip Elmer-DeWitt - Aug 19, 2011 6:06 AM ET
Why can't HP, Dell, Sony or Samsung compete with the iPad and MacBook Air?
The old conventional wisdom was that any advantage Apple (AAPL) gained in the marketplace was necessarily short-lived. Competitors licensing widely available operating systems -- from Microsoft (MSFT) or Google (GOOG) -- would soon undercut Apple's premium pricing and steal its market share. Case in point: The army of Android phones that now commands roughly 50% of the MOREPhilip Elmer-DeWitt - Aug 14, 2011 9:59 AM ET
The company's market cap vied with Exxon Mobil's in see-saw trading Tuesday
The lead changed hands several times Tuesday as Exxon Mobil (XOM) recovered from early losses and Apple's (AAPL) gains leveled off. By 3:00 p.m, Apple's market capitalization (share price times number of shares outstanding) was more than $5 billion larger than Exxon's, according to Google Finance. As the closing bell approached, however, Exxon surged faster than Apple and retook the MOREPhilip Elmer-DeWitt - Aug 9, 2011 2:01 PM ET
Especially if you throw in iPad sales, as yet another Wall Street analyst has done
If you look closely at the chart at right, taken from a note to clients issued Monday by Deutsche Bank's Chris Whitmore, you'll see that it has two entries for the second quarter of 2011.
Both show notebook computer sales as reported by the six largest vendors. The difference -- which Whitmore has highlighted with an orange MOREPhilip Elmer-DeWitt - Aug 8, 2011 7:09 AM ET
Meanwhile, sales growth slowed worldwide as buyers shifted to smartphones and tablets
The iPad was the elephant in the room as Gartner and IDC reported that worldwide PC sales in the second quarter of 2011 were even worse than their modest expectations.
Shipments grew only 2.6% according to IDC and only 2.3% according to Gartner, well below the 6.7% Gartner had predicted and a fraction of the 12% IDC reported in Q1.
Apple, MOREPhilip Elmer-DeWitt - Jul 14, 2011 7:14 AM ET
When you look at the market caps of its competitors, the picture is pretty clear
UBS's Maynard Um posted two interesting charts in a note to clients Monday.
The first compares the growth in Apple's value since 2007 with its chief competitors in the PC and handset businesses.
Apple's (AAPL) market capitalization (calculated by multiplying its share price by the number of shares outstanding) now stands at $327 billion, making it the world's MOREPhilip Elmer-DeWitt - Jul 12, 2011 7:49 AM ET
By the same "PEG" measure, the 3 most overvalued are Amazon, Cisco and Netflix
Here's a simple exercise suggested by one of my readers.
Take a stock you're interested in and calculate its price/earnings to growth ratio, better known as its PEG ratio. The formula looks like this:
According to Peter Lynch, who popularized the measure, the P/E ratio of any company that's fairly priced will equal its growth rate. In other words, MOREPhilip Elmer-DeWitt - Jun 19, 2011 7:08 AM ET
Dell's earnings and stock price are up. But is its CEO making the bold moves needed to compete with IBM and Apple?
By Katie Benner, writer
FORTUNE -- Dell Inc. isn't the No. 1 PC maker anymore, and to hear Michael Dell, the company's founder and chief executive, tell it, that doesn't much matter. Dell is a diversified technology company, offering everything from servers to systems integration. And, he insists, its future MOREJun 13, 2011 11:15 AM ET
Apple's notebooks sweep every category in the latest report, despite middling reliability scores
Consumer Reports doesn't always love Apple's (AAPL) products. It still doesn't recommend the iPhone 4 because of problems its testing lab had with the external antenna. But in its survey of the current crop of notebook computers released Tuesday, the magazine gave the MacBook line its highest ratings in every category in which Apple competes, from the 11-inch MOREPhilip Elmer-DeWitt - May 25, 2011 7:03 AM ET
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