comScore

'You come for the product, you stay for the ecosystem'

The latest comScore data suggest that half of iPhone buyers are repeat customers

Here's a lesson from Asymco's Horace Dediu in how to add color and value to raw data.

First he did what comScore should have done when it released its February U.S. mobile phone market report: He graphed the data, showing not only comScore's latest numbers, but the trend lines dating back two years. (See chart at right.)

Then he correlated MORE

U.S. smartphones: Inching toward 1 million per week

Unless something changes fast, they're all going to be Androids and iPhones

ComScore issued its January snapshot of the U.S. mobile phone market Tuesday -- with accompanying pie chart here -- but if you want to understand what the numbers mean you should check out Horace Dediu's Wednesday morning report on Asymco.com.

Dediu seems to be the only analyst who tracks these monthly reports over time. Graphing two years of comScore data MORE

Android vs. iPhone: Hare and tortoise?

Google's U.S. market share continues to grow against Apple, but at a much slower pace

"In case you needed more proof that Android is walloping iOS," writes Steve Kovach in Thursday's Business Insider, "ComScore's three-month report on mobile subscribers (ending in November) is out."

He points out, as others have, that Apple's (AAPL) smartphone market share grew a bit, from 27.3% to 28.7% over the past three months. But, he writes, "Google's Android platform is MORE

Chart of the day: iPad, iPhone dominate "couch commerce"

As a companion piece to the comScore report Monday that Americans have spent a record $18.7 billion online so far this holiday season -- up 15% from last year -- consider this chart from Compuware APM showing the relative contributions of the two leading platforms for what it calls "couch commerce": Apple's (AAPL) iPad and iPhone.

Together, according to an earlier IBM study, the two devices accounted for 10.2% of Black Friday's online MORE

Today in Tech: Nintendo's Wii U

Fortune's curated selection of the day's most newsworthy tech stories from all over the Web. Sign up to get the newsletter delivered to you every day.

* Nintendo pulled the wraps off its highly-anticipated new home videogame console, the Wii U. During the press event, the company emphasized the actual gaming experience over hardware specifications, though it was pretty quickly established that games would be in high-definition, a first for the company's home consoles. The MORE

iPad: Not just for Apple 'fanboys'

A comScore survey of iPad owners finds some surprises in their pockets

"Though it's frequently assumed that the Apple user base is composed of dedicated Apple 'fanboys'," writes comScore' Mark Donovan, using a term demeaning to Apple (AAPL) users of both sexes, "there's not a tremendous amount of overlapping mobile device access among these users."

That second part takes some unpacking, but its meaning is a little clearer in the spreadsheet at MORE

ComScore: Google rules the Tube

That nearest competitor is now AOL, which is one-third its size.

The latest comScore Internet video numbers published today show Google (GOOG) and its YouTube subsidiary out in front in visitors sessions and minutes per viewer.

Google Sites had the highest number of viewing sessions as it neared the 2 billion mark, and highest time spent per viewer at 276 minutes, or 4.6 hours.

Back of napkin math shows that 82% of U.S. MORE

AAPL: What could go wrong?

Two weeks before Apple's Q2 earnings report, a flurry of negativity in the business press

"Apple shares aren't just cheaper than the S&P, they're bizarrely cheaper," writes Tiernan Ray in the current issue of Barron's. "Backing out cash and marketable securities of $60 billion, or $64 per share, ... it trades at 11 to 12 times this year's projected earnings per share, versus the S&P's average of 14 times, despite MORE

Where's that Verizon iPhone bump?

If Apple sold 1 million Verizon iPhones at launch, it doesn't show in ComScore's data

If you look very closely at the Feb. 2011 data in the chart at right you will see slight uptick in the green line that represents Apple's (AAPL) share of the U.S. smartphone market.

It's a subtle change. You might have to enlarge the chart (by clicking) to see it. It reflects, according to the ComScore data MORE

Today in Tech: This week's buzziest startup, Twitter creator returning?

A curated selection of the day's newsworthy tech stories from all around the Web. Read on, and join the conversation with a comment below.

This week, the startup everyone's buzzing about is Color, a free mobile app aimed at creating a social experience that maximizes the smart phone's unique technology. Users share and store photos and videos in visual diaries -- besides being able to view their own media, they can also MORE