There are several perfectly legitimate ways to interpret what those numbers mean for Apple (AAPL).
My colleagues at CNNMoney chose a different interpretation. They compared Apple's big Christmas quarter to its dependably smaller March quarter and ran this as their lead headline:
More bad news for Apple
Verizon iPhone sales tumble 33% in first three months
That, in my humble opinion, is just wrong. As Asymco's Horace Dediu points out, it treats the normal drop off from December to March as if it were breaking news. "It's the equivalent of writing a headline 'Fire is cold,'" he suggests, "without adding 'compared to the surface of the Sun.'"
To his credit, CNNMoney's David Goldman mentions in the body of his story that "year-over-year, Verizon's iPhone activations grew by 25%." But that's not what his headline says.
How would you describe Steve Jobs in a sentence or two?
It's not as easy as you might think. In the 1:30 video below (and here), editors at Fortune and CNNMoney try to capture Apple's (AAPL) former CEO in 20 words or less.
Philip Elmer-DeWitt - Aug 27, 2011 7:16 AM ET
In 5:50, why he was ousted, what he learned and what happened when he came back
I'm particularly fond of the latest video out of CNNMoney, and not just because I get a lot of face time in it.
Steve Jobs once said that Apple (AAPL) was only a few quarters away from bankruptcy in 1996. Today it's the most valuable tech company on the planet, with more than $76 billion in MOREPhilip Elmer-DeWitt - Aug 25, 2011 3:24 PM ET
Six minutes on Jobs' legacy at Apple. A two-minute spotlight on Cook, the new CEO.
The video team at CNNMoney has produced two pieces to mark the changing of the guard at Apple (AAPL).
To reflect on Steve Jobs' legacy, I was invited to join a team from Fortune magazine that includes managing editor Andy Serwer, tech editor Stephanie Mehta, senior editor at large Adam Lashinsky and contributor Michael Copeland.
The piece on MOREPhilip Elmer-DeWitt - Aug 25, 2011 6:17 AM ET
Fortune's curated selection of the day's most newsworthy tech stories from all over the Web. Sign up to get the newsletter delivered to you every day.
"We came to market with Windows Phone about a year later than I wish we had. Shame on us." -- Microsoft CEO Steve Ballmer (Los Angeles Times)
* At a developers' conference in Japan earlier this week, Microsoft CEO Steve Ballmer announced that Windows 8 for PCs and tablets MOREJP Mangalindan, Writer - May 24, 2011 7:38 AM ET
A curated selection of the weekend's most newsworthy tech stories from all over the Web. Sign up to get the newsletter delivered to you everyday.
PC manufacturers -- and apparently, some users -- have gotten their hands on early builds of Windows 8, which will include support for ARM chips and features like enhanced graphics, 3-D support, facial recognition, instant-on capability and a Windows app store. Microsoft also looks to MOREJP Mangalindan, Writer - Apr 4, 2011 8:44 AM ET
This iPhone 4 launch looked nothing like AT&T's last summer
It was cold across much of the U.S. Thursday morning when the Apple (AAPL) iPhone for Verizon (VZ) finally went on sale.
But you can't really blame the weather for the turn out, which Business Insider characterized as "laughably short." Apple enthusiasts have camped out for up to week in front of Apple's big glass cube on Fifth Avenue -- braving rain MOREPhilip Elmer-DeWitt - Feb 10, 2011 11:48 AM ET
A close look at Direct Commerce Academy, the tiny, secretive company that generates so much spam on Facebook-comment enabled websites like Fortune.com.
By Daniel Roberts, reporter
You may have noticed certain spam comments repeatedly showing up on Fortune.com – they're hard to miss, appearing mere seconds after the editors here publish an article. The comments are almost identical each time:Nov 19, 2010 1:26 PM ET
Even with the record set straight, a Yankee Group survey gives cold comfort
My colleagues at CNNMoney can be forgiven, writes the Yankee Group's Carl Howe in a "Setting the record straight" blog post Monday, for getting a statistic wrong in their brief summary of his 3,500 word report "Why iPhones matter." (Available for $1,295 here, if you have an expense account.)
Reading the offending sentence fragment -- "77% of iPhone owners MOREPhilip Elmer-DeWitt - Jul 27, 2010 2:57 PM ET
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