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It's not ads that make social gaming companies money, it's virtual pink tractors. Flurry Analytics says Apple's in-app e-commerce function is where developers can maximize bang for their buck.
At the Social Gaming Summit in New York City today, Peter Farago, Vice President of Marketing at Flurry Analytics revealed some quick-hit stats regarding social gaming app makers like Zynga who use free-to-play business models and rely on features like virtual goods MORE
JP Mangalindan, Writer - Dec 1, 2010 4:43 PM ET