Carol Bartz
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Yahoo CEO Bartz plays with pain
When the Microsoft-Yahoo search deal was announced, Yahoo CEO Carol Bartz was recovering from knee-replacement surgery, an operation of which she watched every gory minute. Learn what Bartz had to say about the experience in Pattie Sellers' Postcards column.
Jennifer Lai - Aug 5, 2009 2:35 PM ETPosted in: Carol Bartz, Yahoo -
Why the market's mad at Yahoo
Yahoo CEO Carol Bartz said two months ago that Microsoft would have to cough up "boatloads of money" to get Yahoo's search business. In the end, it took nothing of the sort.
Apparently, all Microsoft (MSFT) CEO Steve Ballmer had to do was let Yahoo (YHOO) take the lead in selling search to premium advertisers, and promise to supply Microsoft's Bing search technology on the cheap. Under the terms of a MORE
Jon Fortt - Jul 30, 2009 10:44 AM ET -
Why Microsoft got the best of the Yahoo search deal [video]
(MSFT) (YHOO) (GOOG)
Jon Fortt - Jul 30, 2009 9:10 AM ET -
Bartz and Ballmer on the Yahoo/Microsoft search pact
Yahoo CEO Carol Bartz and Microsoft CEO Steve Ballmer pose for the cameras after doing a search deal. Image: Yahoo
Soon after Yahoo (YHOO) and Microsoft (MSFT) announced their search deal on July 29, I spoke with Yahoo CEO Carol Bartz and Microsoft CEO Steve Ballmer about the market's negative reaction, the benefit to the bottom line, implications for affiliates, and comparisons to Google's (GOOG) much-maligned ad deal with AOL (TWX). MORE
Jon Fortt - Jul 30, 2009 8:30 AM ET -
Why Microsoft and Yahoo had to do a deal
As messy as their hard-fought search deal was in coming, it had to happen. Find out why in Pattie Sellers' Postcards column.
Tom Ziegler, Senior Editor - Jul 29, 2009 11:06 AM ET
