FORTUNE -- For a number of reasons -- including all those questions about future products not even Steve Jobs would have touched -- Apple (AAPL) CEO Tim Cook didn't break much news Tuesday night at AllThingsD.
But he did provide a new data point about Apple TV: He said the company has sold more than 13 million* -- about half of them in the past year.
How does that stack up against the competition?
Well, if you exclude advanced video game consoles like Microsoft's (MSFT) Xbox and Sony's (SNE) Playstation, which have some of the same media functions but sell in the tens of millions, it looks like this:
In other words, roughly equal to the iPod's share of the MP3 player market. (See chart.)
*According to Asymco's Horace Dediu, Cook is not counting the first generation Apple TV (Jan. 2007 to Sept. 2010). If that model were included, according to Dediu's estimates, the total would be closer to 19 million.
The new set-top, social home theater box isn't about challenging Apple and Google, says Boxee's CEO. It's about changing the philosophy behind TV and online video altogether.
Earlier this week, Avner Ronen launched the Boxee Box. Almost a year-and-a-half in the making, the set-top box represents the latest step for the start-up whose software until now offered a convenient free, partially-open source software solution that aggregated users' digital content -- Netflix, MOREJP Mangalindan, Writer - Nov 12, 2010 1:28 PM ET
The high-quality streaming service comes to the cross-platform home theater app.
In another coup for VUDU, the startup Wal-Mart (WMT) acquired back in February for over $100 million, Boxee announced today that the high-quality video-on-demand service will appear on Boxee Box, a dedicated $199 set-top box launching next month, as well as the Boxee app.
"It rounds out our movie offering," says Andrew Kippen, Vice President of Marketing for Boxee. "We have MOREJP Mangalindan, Writer - Oct 28, 2010 10:55 AM ET
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