Think you can create the next Twitter or Facebook? Good luck with that.
It turns out that starting a business on the web is hard. Very hard. And I'm not talking about the technology – although that part is hard, too. I'm talking about the business part: building a user base and finding a way to make money. Those are really hard problems.
Whether you're a start-up or an established company, here are the hard truths you must face if you want to build a successful online media property.
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