As mobile companies meet in Spain for their annual congress, Apple hijacks the show
The most exciting thing about a big tech industry gathering, goes the cynical reporter joke, is that you know Apple (AAPL) is going to leak something to the Wall Street Journal to keep themselves in the news.
And sure enough, on the eve of the annual Mobile World Congress, which opened Monday in Barcelona, a story appeared on the Journal's website that took the wind out of sails of the companies that (unlike Apple) actually bother to attend.
Even the strategic alliance of Microsoft (MSFT) and Nokia (NOK), announced on Friday, was overshadowed by the news that Steve Jobs had another iPhone up his sleeve.
The Journal's story, co-authored by Yukari Iwatani Kane -- Apple's current favorite conduit for such things -- had several moving parts and was updated with juicy new details as the day progressed. Here are the newsy bits, as the Kane and Ethan Smith reported them:
Source: nar6ns via YouTube
Continuing the expansion of its overseas retail empire, Apple (AAPL) chose Barcelona, the capital of Catalonia, as the site of its first Apple Store in Spain.
Despite the famous Catalan reserve, the opening Saturday in La Maquinista mall was the usual madhouse of winding queues, whooping staffers and over-caffeinated customers (fueled by trays of free espresso).
"I'm in love with this store," proclaims a young enthusiast in one MORE
Philip Elmer-DeWitt - Sep 6, 2010 7:30 AM ETEvery morning, discover the companies, deals and trends in tech that are moving markets and making headlines. SUBSCRIBE
Receive Fortune's newsletter on all the deals that matter, from Wall Street to Sand Hill Road. SUBSCRIBE
Covering the digital giants of Silicon Valley and beyond, an in-depth look at enterprise companies, and the startups disrupting them. Written by Michal Lev-Ram and emailed twice weekly. SUBSCRIBE
Anne Fisher answers career-related questions and offers helpful advice for business professionals. SUBSCRIBE
| Company | Price | Change | % Change |
|---|---|---|---|
| Bank of America Corp... | 7.95 | -0.16 | -1.97% |
| Intel Corp | 26.73 | -0.43 | -1.58% |
| Microsoft Corp | 31.27 | -0.17 | -0.54% |
| Ford Motor Co | 12.28 | -0.25 | -2.00% |
| General Electric Co | 19.39 | 0.17 | 0.88% |
| Index | Last | Change | % Change |
|---|---|---|---|
| Dow | 12,938.67 | -27.02 | -0.21% |
| Nasdaq | 2,933.17 | -15.40 | -0.52% |
| S&P 500 | 1,357.66 | -4.55 | -0.33% |
| Treasuries | 2.00 | -0.04 | -1.96% |