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Formspring: The site for prying questions gears up, but will it grow up?

December 29, 2010: 12:49 PM ET

A year later, with new funding on the way, continues to expand its base of both users and skeptics. In many cases, those are the same people.

By Daniel Roberts, reporter

Formspring home page

Formspring home page

Formspring, the Q&A site that allows users to ask each other questions anonymously, just celebrated its one-year anniversary in November. You may not know much about it, but among a certain set of young web surfers, it's got an impressive following. So impressive, in fact, that the company has "big news" coming in mid-January. A source tells Fortune that the company will complete a $10-11 million funding round led by RedPoint Ventures. (Other outlets have also reported on the deal.) A Formspring PR contact wasn't willing to confirm the investment, but did tell Fortune that this information is "incorrect, but not way off."

Even with fresh funding on the way and nearly 20 million registered users, Formspring has still managed to fly under the radar of savvy social media fans, thanks to its teen-oriented target demographic*. So, Fortune took some time with a few Formspringers, and created an account of our own, to bring you a primer. More

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