Trying to get a straight answer to one of life's simplest questions
One of the great public services Apple (AAPL) offers in its flagship stores -- besides free repairs at the Genius Bars -- is bathrooms for its customers.
So when Apple was getting ready to open an enormous new store in Manhattan's Grand Central Terminal -- its fifth retail outlet in a city notorious for its lack of public facilities -- MORE
Philip Elmer-DeWitt - Dec 24, 2011 4:21 AM ET
Apple's (AAPL) official photographs of Friday's opening ceremonies -- and the crowd that gathered in Grand Central Terminal to watch them -- are now available on its website here.
One as yet unsolved mystery: How Apple plans to lock the store at night.
Below: The staff.
Philip Elmer-DeWitt - Dec 10, 2011 3:09 PM ET
And hundreds more crowd the terminal's main lobby to see what the fuss is about
What if Apple (AAPL) opened a new store and nobody came? We may never know. Thousands turned out early Friday for the opening of its fifth retail store in Manhattan, this one perched on the balconies above the main lobby of Grand Central Terminal.
The company promised free T-shirts for the first 4,000 visitors. By 11:00 a.m., MORE
Philip Elmer-DeWitt - Dec 9, 2011 9:52 AM ET
A three-minute YouTube tour, shot during Apple's (AAPL) press preview Wednesday, two days before the grand opening scheduled for Friday Dec. 9 at 10 a.m. (Free T-shirts for the first 4,000 visitors.)
The space was occupied today only by Apple staffers and representatives of the media. It may never be so empty again.
See also our report from inside the store here and Apple's press release here.
Philip Elmer-DeWitt - Dec 7, 2011 1:19 PM ET
2 Genius Bars, 45 display tables, 3 walls of accessories, free Wi-Fi and no "public" toilets
Apple is reported to have paid $5 million to Metrazur Restaurant to buy out the eight years remaining on its Grand Central Terminal lease.
We suspect both sides of the deal got a bargain.
Metrazur, judging from the reviews in Yelp before it closed, was famous for strange sauces and slow service.
Apple (AAPL), judging from a tour of MORE
Philip Elmer-DeWitt - Dec 7, 2011 11:22 AM ET
A retail outlet well-placed to become one of the world's busiest and most profitable
More than four months after construction began last summer, Apple (AAPL) is finally set to unveil a new store -- its fifth in New York City -- on the upper balcony of Grand Central Terminal at Lexington Avenue and 42nd Street.
The company announced Thursday that the space will open to the public at 10 a.m. Friday December 9. MORE
Philip Elmer-DeWitt - Dec 1, 2011 11:48 AM ET
The sign says "arriving soon," but don't hold your breath
Apple (AAPL) hasn't set a date for the grand opening of its fifth Manhattan store, but according to a construction worker who spoke to Mashable's Samantha Murphy, it won't be before December.
For more on the store, see Apple's Grand Central store would be its cheapest in NYC.
Philip Elmer-DeWitt - Nov 23, 2011 10:29 AM ET
Thousands left empty-handed as scalpers rush to feed a hungry gray market
Even with the support of Chinese riot police, police dogs, private security guards and an elaborate grid of metal barricades, Apple (AAPL) could barely contain the chaos when the gates of the Hong Kong Apple Store opened Friday morning and customers began to run up the store's spiral glass staircase.
An Apple-sanctioned queue of roughly 1,250 were allowed to file MORE
Philip Elmer-DeWitt - Nov 11, 2011 6:59 AM ET
Police were called in Wednesday to restore order after fighting broke out
"I can't begin to accurately describe the scene on the walkways outside the Hong Kong Apple Store."
So begins the dispatch by Penguin Six's Andrew Leyden writing 24 hours before the first scheduled launch of Apple's (AAPL) iPhone 4S in China.
According to Leyden, police broke up a disorganized mob of 400 line sitters Wednesday night amid rising tensions and scattered fighting. On MORE
Philip Elmer-DeWitt - Nov 10, 2011 3:59 PM ET
Bodes well for Friday's launch in 15 countries -- and maybe mainland China by December
Ticonderoga's Brian White, who has been keeping as close tabs on Apple's (AAPL) prospects in China as any Western analyst, reported Monday that pre-orders for the iPhone 4S ended almost as soon as they began in China last Friday.
According to his checks, pre-orders were sold out in Hong Kong 10 minutes after Apple started taking them. MORE
Philip Elmer-DeWitt - Nov 7, 2011 10:24 AM ET