In an event that went largely as expected, Apple managed to throw in a few curves.
FORTUNE -- Analysts were neither wildly excited nor terribly disappointed by Apple's (AAPL) event Tuesday. Hardly anybody changed his or her rating or price target, although a few discovered that their iPad estimates were off -- either too high or too low -- when Tim Cook announced that Apple sold its 170 millionth unit earlier MOREPhilip Elmer-DeWitt - Oct 23, 2013 7:59 AM ET
How many of those 9 million, Wall Street wants to know, are still "sitting on shelves"?
FORTUNE -- Can you spot what's wrong with this picture?
Apple (AAPL) on Monday announced first weekend sales of the iPhone 5S and 5C. They "topped" 9 million. Wall Street was expecting 5 to 6 million. Big surprise, egg on faces. Estimates revised. Price points raised.
Then the second-guessing began. How solid, some analysts asked, were those MOREPhilip Elmer-DeWitt - Sep 25, 2013 7:13 AM ET
Apple surprised everybody with first weekend sales of the iPhone 5S and 5C.
FORTUNE -- If any of the dozens of Wall Street analysts who follow Apple (AAPL) predicted that the company would sell more than 9 million new iPhones over their first three-day weekend, we didn't get the memo.
Here's a sample of what the analysts are saying now. More as they come in, new ones on top.
Bill Shope, Goldman Sachs: Strong MOREPhilip Elmer-DeWitt - Sep 23, 2013 10:43 AM ET
Nobody failed to see the elephant in the room.
FORTUNE -- In most regards, Apple's (AAPL) iPhone special event Tuesday "met expectations," to use a phrase that appeared in a lot of analyst's reports.
The big surprise was the unsubsidized price of the iPhone 5C.
Most analysts expected a "cheaper" iPhone priced for sale in China and other developing markets. So did 9 out of 10 investors in our online reader poll. The two MOREPhilip Elmer-DeWitt - Sep 11, 2013 8:04 AM ET
Carl Icahn's $34 billion tweet has Apple analysts scrambling (again) to raise their targets.
FORTUNE -- Two days after Carl Icahn tweeted that he had taken a "large position" in Apple (AAPL) -- driving the company's share price to as high as $504.25 and adding $33.5 billion to its market cap -- RBC Capital's Amit Daryanani raised his price target to $525 from $475.
That way he escaped being one of the dozen MOREPhilip Elmer-DeWitt - Aug 15, 2013 11:21 AM ET
The analyst with the Street's second highest Apple price target just lowered his to $595.
FORTUNE -- In September 2012, when Apple (AAPL) was selling for over $700 a share, more than half the analysts we track had price targets in the $750 to $900 range.
By Friday, only two were still at $700 or higher, and on Monday, one of them -- Needham's Charlie Wolf -- lowered his Apple target from MOREPhilip Elmer-DeWitt - Aug 12, 2013 9:54 AM ET
There were some inspired estimates, but nobody hit every nail on the head.
FORTUNE -- It's easy to make fun of Apple (AAPL) analysts -- and fun, too -- but in terms of their ability to accurately forecast the company's quarterly results, they've come a long way.
Two years ago, when Apple announced blow-out results that surprised nearly everybody, Wall Street's analysts missed the company's revenue and earnings by a combined average MOREPhilip Elmer-DeWitt - Jul 24, 2013 8:26 AM ET
More than most tech stocks, Netflix is an investment in the future of TV.
By Kevin Kelleher, contributor
FORTUNE – Wrapping up a conference call with analysts and investors this week, Netflix CEO Reed Hastings shared his view that the company isn't so much in the TV business as it is in the "membership happiness business." Too bad for Wall Street that he didn't mention the business of pleasing investors every quarter.
Within MOREJul 24, 2013 7:20 AM ET
Pleased by iPhone, worried about iPad and China, anticipating new product launches.
FORTUNE -- The news from Apple's (AAPL) June earnings report might have been mixed, but the after-market traders liked what they heard. (Or was that just the shorts covering their derrières?)
In any event, we got a bumper crop of analyst's reports Wednesday morning, which we'll process in batches, putting new ones on top.
UPDATE: We got a new crop after lunch, MOREPhilip Elmer-DeWitt - Jul 24, 2013 5:57 AM ET
iPhones sales were strong; iPad sales disappointed.
FORTUNE -- Apple beat Wall Street's lowered expectations on both the top and bottom lines Tuesday, reporting earnings of $7.47 per share on sales of $35.3 billion.
Apple (AAPL) closed down $7.32 (-1.72%) for the day, as if the Street had been tipped off that there was bad news coming. But it bounced nicely in after hours trading.
"We are especially proud of our record June MOREPhilip Elmer-DeWitt - Jul 23, 2013 4:16 PM ET
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