You might if it were an iAd, according to a study sponsored by Apple and Campbell's
The current issue of Advertising Age makes a striking claim.
According to the results of a five-week Nielsen study, people who saw Campbell Soup's iPhone ad ...
The study was commissioned by Apple (AAPL) and Campbell Soup Co. (CPB). As Ad Age's Kunur Patel notes, Apple is looking for data that might persuade would-be clients that its iAd service is worth the steep cost of entry: a reported $1 million minimum for first-run advertisers.
Also on Fortune.com:
[Follow Philip Elmer-DeWitt on Twitter @philiped]
1.75 billion Facebook ad impressions were purchased by the Microsoft proxy.
In a post called "Facebook Books $1.86B in Advertising; Muscles In on Google Turf," Adage details Facebook's growing advertising pool. Here's a chart of social networking's biggest ad sources. Obviously, Facebook is most of that.
Two notables stand out...
Interestingly, Google itself was the fifth-biggest advertiser for the same period, as it was looking to market its Chrome web browser. Curiously, the third-biggest advertiser MORESeth Weintraub - Jan 18, 2011 4:04 PM ET
Sony's smart-aleck front man has been trash-talking Apple's game players since June
Steve Jobs claims Apple (AAPL) makes the world's No. 1 portable game player, but Marcus Rivers isn't buying it for a second.
"That ain't built for big-boy games," says Sony's (SNE) trash-talking front man for its portable PSP game player. "That's built for texting your grandma and calling your girl."
Rivers, played by actor Bobb'e J. Thompson, is the classic know-it-all MOREPhilip Elmer-DeWitt - Sep 9, 2010 8:16 AM ET
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