Ads

Apple turns up the volume on TV advertising for iPhone 4S

October 31, 2011: 8:03 AM ET

Ten days after it aired the first Siri ad, the company launched three more

The focus, as usual with Apple (AAPL), is on the product and what it can do for you.

Via 9to5Mac.

  • 5 warning signs that Apple has lost its magic

    "The product pipeline will take years to screw up," says Bob Hoffman. "The ad pipeline can be screwed up in no time."

    iPod poster. Source: Apple Inc.

    Bob Hoffman is pessimistic about the future of Apple (AAPL) without Steve Jobs at the helm.

    The San Francisco-based advertising executive who writes a blog called The Ad Contrarian and a slim volume of aphorisms by the same name doesn't buy the consensus that, as MORE

    - Aug 31, 2011 6:26 AM ET
  • Verizon signs up for Google ads on FiOS

    Another big partnership will allow Google to sell ad spots on Verizon FiOS TV.

    There seems to be no end to the business opportunities for Google (GOOG) and Verizon (VZ).  Not only are the two companies building a strong Android coalition on Verizon's wireless network (and co-authoring net-neutrality proposals), today Verizon signed up with GoogleTV ads on its FiOS network.

    Today we've strengthened the reach of the Google TV Ads platform even further by MORE

    - Nov 18, 2010 1:47 PM ET
    Posted in: , , ,
  • Google News, Search and ads down in China?

    Google's China site is reporting that the only major service running in China is Gmail.

    Update: Google confirms that the Chinese government hasn't blocked Google, it is just an error in its reporting mechanism.

    Because of the way we measure accessibility in China, it's possible that our machines could overestimate the level of blockage. That seems to be what happened last night when there was a relatively small blockage. It appears MORE

    - Jul 29, 2010 6:30 PM ET
    Posted in: , , ,
  • Apple slams Microsoft with rubber chickens

    Like a politician with high approval ratings, Apple (AAPL) has responded to Microsoft's (MSFT) attack ads by ignoring them.

    After a four-month hiatus with no new "Get a Mac" spots, Apple released four in a row Sunday (available at Apple's website and pasted below the fold).

    None of them deal with the charge Microsoft has been hammering home in a series of 60-second TV ads and a quasi-independent "white paper": that spec-for-spec, MORE

    - Apr 20, 2009 9:20 AM ET
  • Apple's sixteenth affirmative defense

    We're not the first to spot this -- credit goes to Brian X. Chen at Wired's Gadget Lab -- but a site that endeavors to present news from outside Steve Jobs' reality distortion field couldn't let Apple's unusual legal argument in Gillis, et al. v. Apple, Inc. et al. pass without comment.

    The case was originally filed last August in a California Superior Court by William Gillis, a 70-year-old San Diego MORE

    - Dec 5, 2008 12:52 PM ET
  • This iPhone ad was banned in Britain

    The British Advertising Standards Authority is nothing if not literal-minded -- which may be why Apple ads that hew closely to Steve Jobs' standards of truth in advertising keep running into trouble in the United Kingdom.

    Last summer the Authority banned an Apple TV ad with a voiceover that said "all the parts of the Internet are on the iPhone." Objection: there are many parts of the Internet requiring Flash and MORE

    - Nov 26, 2008 8:47 AM ET
Featured Newsletters

Every morning, discover the companies, deals and trends in tech that are moving markets and making headlines.

Receive Fortune's newsletter on all the deals that matter, from Wall Street to Sand Hill Road. SUBSCRIBE

Covering the digital giants of Silicon Valley and beyond, an in-depth look at enterprise companies, and the startups disrupting them. Written by Michal Lev-Ram and emailed twice weekly.

Anne Fisher answers career-related questions and offers helpful advice for business professionals.

Company Price Change % Change
Bank of America Corp... 7.95 -0.16 -1.97%
Microsoft Corp 31.27 -0.17 -0.54%
Ford Motor Co 12.28 -0.25 -2.00%
General Electric Co 19.39 0.17 0.88%
Citigroup Inc 32.36 -1.00 -3.00%
Data as of Feb 22
Index Last Change % Change
Dow 12,938.67 -27.02 -0.21%
Nasdaq 2,933.17 -15.40 -0.52%
S&P 500 1,357.66 -4.55 -0.33%
Treasuries 2.00 -0.04 -1.96%
Data as of 6:56am ET
Most Popular
AT&T CEO pay docked $2 million for T-Mobile debacle
 
Christie to Buffett: Shut up and pay up
 
The spectrum war's winners and losers
 
PC slump kills HP and Dell's bottom lines
 
Chris Christie to Warren Buffett: Just 'shut up'
 
Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer LIBOR Warning: Neither BBA Enterprises Limited, nor the BBA LIBOR Contributor Banks, nor Reuters, can be held liable for any irregularity or inaccuracy of BBA LIBOR. Disclaimer. Morningstar: © 2012 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2012 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2012. All rights reserved. Most stock quote data provided by BATS.
Powered by WordPress.com VIP.