In this episode of Techmate, Jon explains why Apple's (AAPL) new iPhone 4.0 operating system, with its beefed up advertising features, is a direct attack on Google (GOOG).Mason Cohn, Producer - Apr 8, 2010 8:23 PM ET
Led by iPhone and the Androids. Traffic from the iPod touch is growing even faster.
Smartphone traffic is up. Feature phone share is down. And traffic from mobile Internet devices (like the iPod touch) that don't have built-in phones is booming -- even before Apple releases the iPad.
That's the thrust of the the latest report by AdMob, the mobile advertising network snapped up last fall by Google (GOOG) before Apple (AAPL) MOREPhilip Elmer-DeWitt - Mar 25, 2010 8:00 AM ET
What smartphone click rates tell use about the people who own them
Android users are mostly guys. iPod touch owners are overwhelmingly young. And people who carry iPhones are way more likely to lust after an iPad.
Those are a few of differences that emerged from a opt-in survey of 963 smartphone and iPod touch owners conducted in February by AdMob, the mobile advertising company that Google snapped up in November for MOREPhilip Elmer-DeWitt - Feb 25, 2010 8:00 AM ET
Measured by mobile ad traffic, it's still a two-smartphone race
Forget North and South. East and West. First World, Second World and Third.
According to AdMob, the mobile advertising company acquired late last year by Google (GOOG), the world is divided -- at least in terms of smartphone usage -- into two parts: Apple's and Nokia's.
In its Mobile Metrics Report for Dec. 2009, issued Thursday morning, AdMob surveys eight regions -- from MOREPhilip Elmer-DeWitt - Jan 21, 2010 9:43 AM ET
By 35% a month lately, according to the ad requests pouring into AdMob's network
"Traffic from Android devices has increased dramatically over the last year," according to a report issued Friday morning by AdMob, the world's largest purveyor of mobile ads.
In November alone, Android devices accounted for 27% of the hits on AdMob's U.S. ad network, up from 20% in October -- a 35% increase in one month.
Of course, AdMob is MOREPhilip Elmer-DeWitt - Dec 18, 2009 10:24 AM ET
Mostly in the U.S., but Japan, France, Australia and China are coming on fast, says AdMob
By the end of December, according to Piper Jaffray's Gene Munster, Apple (AAPL) will have sold nearly 78 million iPhones and iPod touches worldwide.
So where, exactly, are those devices?
A report issued Friday by AdMob, the world's leading supplier of mobile ads, tries to map the location of Apple's handsets country by country based on the MOREPhilip Elmer-DeWitt - Dec 18, 2009 8:00 AM ET
The iPhone leads the pack, Android is gaining, everybody else is losing share
It's been a year since Google (GOOG) released Android OS, the open-source smartphone operating system widely perceived as the most likely to overtake Apple's (AAPL) iPhone in the long run.
As it happens, Google this month also purchased AdMob, the world's largest purveyor of mobile phone advertising. So this seemed as good a time as any to take a MOREPhilip Elmer-DeWitt - Nov 24, 2009 8:31 AM ET
Mason Cohn, Producer - Nov 10, 2009 12:04 PM ET
Deal for AdMob accelerates scramble for a whopping $416 million in revenue.
As was trumpeted across the Internet Monday, Google (GOOG) is buying mobile display advertising startup AdMob for $750 million in (increasingly) precious Google stock. Wall Street digested the news and sent Google stock up almost $11.
Citi analyst Mark Mahaney says the deal "makes sense, because Google is moving aggressively to take advantage of the strong growth opportunity in mobile, MOREMichael V. Copeland, Senior Writer - Nov 10, 2009 7:00 AM ET
A storied financier of startups expands -- but its new businesses have yet to take root.
A year ago, when venture capital firm Sequoia Capital ordered its portfolio companies to slash costs in the face of a sick economy, even healthy businesses, such as LinkedIn and Zappos.com, complied.
As word of the edict spread, many non-Sequoia startups also trimmed their budgets -- a testament to the venture firm's influence in Silicon Valley MOREAdam Lashinsky, Sr. Editor at Large - Oct 23, 2009 7:00 AM ET
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