How to turn bad publicity into a public relations coup for less than $500
Michael Finney, a consumer reporter for KGO-TV, the local ABC affiliate in San Francisco, thought he had a story that would give Apple (AAPL) and its "red hot iPad" a big black eye.
The station had received a call from Diane Campbell, a disabled woman on a fixed income, who had saved $600 to buy her first computer MORE
Philip Elmer-DeWitt - May 20, 2010 6:56 AM ET
Apple's tablet computer made two big appearances Wednesday night -- on ABC, naturally
ABC, which is owned by Disney (DIS), whose largest stockholder is Steve Jobs, CEO of Apple (AAPL), gave the iPad two big fat plugs on prime time television last night:
An exclusive 2 minute sneak peek on World News with Diane Sawyer that includes glimpses of a new musical instrument by Ge Weng, creator of the Ocarina on the MORE Philip Elmer-DeWitt - Apr 1, 2010 6:35 AM ET
CBS and Disney may join Apple's $30 per month TV service, says the Wall St. Journal
This could be totally disruptive. Or it could be another "hobby" like Apple TV that never quite takes off.
In a front-page story published Tuesday, the Wall Street Journal reported that CBS (CBS) and Disney (DIS) are "considering participating" in Apple's (AAPL) plan to offer television subscriptions over the Internet.
It was the first hint of interest MORE
Philip Elmer-DeWitt - Dec 22, 2009 8:21 AM ET
Startups Joost and Veoh try to retool while network-backed Hulu cruises.
The Web video shakeout has begun. Hulu, a venture of NBC, ABC, and Fox, is growing nicely, aided in part by a slick marketing campaign using, of all things, television ads starring Alec Baldwin. But a slew of smaller sites are starting to reformulate their strategies in the hope of surviving.
Joost, which was started by the founders of Skype Technologies, MORE
Jessi Hempel, writer - Jul 30, 2009 12:18 PM ETEvery morning, discover the companies, deals and trends in tech that are moving markets and making headlines. SUBSCRIBE
Receive Fortune's newsletter on all the deals that matter, from Wall Street to Sand Hill Road. SUBSCRIBE
Covering the digital giants of Silicon Valley and beyond, an in-depth look at enterprise companies, and the startups disrupting them. Emailed twice weekly. SUBSCRIBE
Anne Fisher answers career-related questions and offers helpful advice for business professionals. SUBSCRIBE
| Company | Price | Change | % Change |
|---|---|---|---|
| Ford Motor Co | 10.41 | 0.22 | 2.16% |
| Microsoft Corp | 29.11 | -0.65 | -2.18% |
| General Electric Co | 19.18 | 0.00 | 0.00% |
| Pfizer Inc | 22.09 | -0.28 | -1.25% |
| JPMorgan Chase and C... | 34.26 | 0.25 | 0.74% |
| Index | Last | Change | % Change |
|---|---|---|---|
| Dow | 12,496.15 | -6.66 | -0.05% |
| Nasdaq | 2,850.12 | 11.04 | 0.39% |
| S&P 500 | 1,318.86 | 2.23 | 0.17% |
| Treasuries | 1.72 | -0.07 | -4.02% |