Amazon, Apple and Verizon join the Black Friday ad wars

November 23, 2011: 10:14 AM ET

Three new TV spots in advance of the holiday selling season

Following a pair of exceptionally well-produced spots from Samsung -- one tasteful, one clever -- pushing their newest Google (GOOG) Android phones, we have three fresh TV ads from Amazon (AMZN), Apple (AAPL) and Verizon (VZ). The latter doesn't seem to have gotten the memo that this season's fashion on Madison Avenue is the soft sell.

Amazon's Kindle Fire:

Apple's iPad 2

Motorola's Droid Razr

  • Ad wars redux: What Google has finally learned from Apple

    The Galaxy Nexus "Calling all pretty faces" is an homage to Apple in more ways than one

    Android marketing has come a long way from the 2009 TV ad for Motorola's Droid that asked:

    "Should a phone be pretty?"

    Judging from the spot that debuted Thursday for the Galaxy Nexus -- the new Android smartphone manufactured by Samsung for Google -- Google's (GOOG) answer in 2011 is an emphatic "yes!"

    The ad -- like MORE

    - Nov 20, 2011 7:05 AM ET
  • A $50 Motoroogle Droid?

    Google doesn't actually have to make money on its Motorola-brand smartphones

    "A year from now, would you purchase an iPhone 6 for $200 if you could get a Google-Motorola Droid 5 smartphone for $50-100 with a 2-year plan from AT&T or Verizon?"

    So begins an intriguing thought experiment conducted by the team at Trefis, the stock analysis firm that breaks down companies' stock prices based on the contributions of their major products MORE

    - Aug 16, 2011 2:54 PM ET
  • Is Google buying Motorola for its 24,000 patents?

    With one $12.5B deal it gets two weapons: a manufacturing arm and a rich IP portfolio

    Google's (GOOG) announcement Monday that it has agreed to buy Motorola's recently spun off mobile devices business -- listed on NASDAQ as Motorola Mobility (MMI) -- for $12.5 billion could mean one of two things.

    Either Google really wants to get into the Android manufacturing business -- putting it into direct competition primarily  with Apple (AAPL), MORE

    - Aug 15, 2011 9:14 AM ET
  • Motorola XOOMs aren't zooming off store shelves

    Doing some extrapolation, Deutsche Bank figures that XOOM sales are around 100,000 so far.

    The math isn't hard.  Look at Android Dev's latest numbers for Android sales (April 1st)...

    Duetsche Bank figures that .2% of Android devices that accessed the Android Market translates to 100,000 units.  This means that they estimate 50 million Android devices accessed the Android Market over the last two weeks.  Considering Android's run rate is about 10 million devices/month MORE

    - Apr 6, 2011 3:02 PM ET
  • Dooce was paid to switch to Droid

    The "Queen of the Mommy Bloggers" makes a curious revelation

    Lisa Belkin's marvelous piece in the New York Times Sunday magazine on mothers who blog is filled with juicy details about Heather Armstrong, whose dooce.com draws 100,000 daily visitors and reportedly generates ad revenue of $30,000 to $50,000 a month.

    Armstrong, who famously got fired from an L.A. start-up for nicknaming her bosses and describing their foibles online, writes under the pseudonym MORE

    - Feb 27, 2011 7:21 AM ET
  • Secret to Android's success: Free Droid phones?

    Arguably the best Android phone available has gone to free with a two year contract.  Why?

    If you head over to Amazon from now until Nov. 22, you can pick up a Droid X phone for free if you sign up for a two year contract.  In fact all of Verizon's (VZ) Droids, including the just announced Droid Pro are free. The fact that arguably the best Android phones in the U.S. MORE

    - Nov 19, 2010 11:47 AM ET
  • Verizon readies its VCast Android App Store

    There is a lot happening next week in Android-land, but the biggest impact may come from the biggest U.S. carrier.

    Along with the Samsung Continuum and possibly a new Nexus Two, Verizon (VZ) is going to release its Android App Store next week. Or at least that's what a note says on its website:

    "Verizon Wireless will begin pushing a software update to the DROID Incredible next week. The update includes software MORE

    - Nov 4, 2010 3:14 PM ET
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  • Androids update faster than iPhones

    Over the Air (OTA) updates, like those issued on most Android phones, bring more rapid movement to a new platform than desktop updates like Apple's iPhone utilizes.

    According to Localytics, Android phones who receive OTA updates are much more likely to update to new mobile OS's than users who must use the desktop to update.  The illustration below compares the adoption of a new OS by iPhone 3GS users who must use their MORE

    - Sep 15, 2010 7:27 AM ET
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  • Before Droid 2 released, Verizon leaks its successor?

    Mysterious Worldphone (LTE Android device?) with 1.2GHz processor set to debut in 2011.

    Verizon (VZ) is notoriously bad at keeping their handsets a secret.  For instance, its Droid 2 smartphone has been pictured all over the web for months, yet Verizon or Motorola (MOT), the manufacturer, haven't officially said anything about it.

    Is it possible that the Droid 3 is already making the rounds at the rumor sites, even before Verizon and MORE

    - Aug 7, 2010 8:24 PM ET
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