FORTUNE -- It's not exactly on point, but reading Ben Popper's piece on Carl Icahn in the Verge this weekend brought to mind a Steve Jobs Q&A from May 1997 -- a few months after his return to Apple (AAPL) -- when someone asked: "Steve, what do we do about the press?"
Jobs spoke for nearly two minutes before he got to the punch line:
'The press and the stock price will take care of themselves."
It's fun watching Jobs tell the Apple development community -- four years before the iPod and ten before the iPhone -- to keep its eye on the prize: building great products.
Isn't that what Tim Cook's been saying since 2011?
Popper's Icahn piece is also fun, and it helps move the Icahn v. Cook story forward:
That would be the position of a "shareholder activist," which is what Carl Icahn calls himself these days.
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