Apple 2.0

Covering the business that Steve Jobs built

Apple's Campus 2: Demolition for the 'spaceship' has begun

February 20, 2014: 7:02 AM ET

A traffic reporter has posted the first image of demolition at the site of Apple's new HQ.

Photo: Ron Cervi via Instagram

Photo: Ron Cervi via Instagram

FORTUNE -- Ron Cervi, a news and traffic reporter for KCBS, was flying over Cupertino Monday when he snapped this aerial photo. Posted on Instagram, it's a "before" picture to go with the "after" rendering (below) that Apple (AAPL) commissioned.

In Steve Jobs' final public appearance -- his 2011 presentation to a starstruck Cupertino city councilĀ -- he described the main building of Apple's new headquarters as looking "a little like a spaceship has landed." You can watch the video here.

Rendering of the finished project submitted to City of Cupertino, Sept. 2013

Rendering of the finished project submitted to City of Cupertino, Sept. 2013

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About This Author
Philip Elmer-Dewitt
Philip Elmer-DeWitt
Editor, Apple 2.0, Fortune

Philip Elmer-DeWitt has been following Apple since 1982, first for Time Magazine, and now on the Web for Fortune.com.

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