'Apple-like' lines for Microsoft's Surface Pro (photos, video)February 10, 2013: 7:31 AM ET
For the first time in years, Microsoft Windows partisans have something to crow about
FORTUNE -- "Critics will be disappointed to discover that Surface Pro is in fact flying off the shelves."
So wrote long-time Windows blogger Paul Thurrott Saturday in an item that passed on, with evident pleasure, reports of "Apple-like" lines at Microsoft's (MSFT) much-maligned retail stores. (See Surface Pro 128 GB Immediately Sells Out.)
But having photographed and videotaped my share of actual Apple (AAPL) lines (viz. the iPad mini launch, above) I was curious to see how Thurrott's Apple-like versions compared.
I found a few photos, which I've posted below. The most impressive turnout, however, was the crowd that showed up at Las Vegas' Fashion Mall for a pair of Surface Pro giveaways. As a bonus, attendees got to see a preview of Microsoft's Surface Pro TV ad, a mistress of ceremonies in stiletto heels and some guys break dancing and moon walking down the runway with Surface Pros in hand.
First the photos, then the video:
Las Vegas (skip ahead to 6:30 for the break dancing):