Apple 2.0

Covering the business that Steve Jobs built

Videos: Hundreds line up for Apple's new Palo Alto store

October 28, 2012: 10:27 AM ET

In a reprise of Steve Jobs' celebrated 2007 visit, Tim Cook stops by to check it out

FORTUNE -- I've got three videos for you today:

  • IDG's 2 minute report on Apple's (AAPL) new store in Palo Alto, which opened Saturday
  • A 3-minute video of the crowd greeting CEO Tim Cook when he paid a visit
  • An oft-reposted 2007 video of Steve Jobs visiting the store that this one replaced

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Philip Elmer-Dewitt
Philip Elmer-DeWitt
Editor, Apple 2.0, Fortune

Philip Elmer-DeWitt has been following Apple since 1982, first for Time Magazine, and now on the Web for Fortune.com.

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