Apple 2.0

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Video: South Koreans going crazy for the new iPad

April 20, 2012: 11:26 AM ET

iPad fever spreads around the world

The line goes around the block

FORTUNE -- Continuing its most aggressive rollout of an iOS device to date, Apple (AAPL) on Friday launched its new iPad in a dozen more countries, starting with South Korea.

Judging from the video below, the event in Seoul followed the usual over-the-top script, from the line sitters who show up the night before to the staffers whooping and hollering the next morning.

Over the course of the day, the device was scheduled to go on sale in Brunei, Croatia, Cyprus, Dominican Republic, El Salvador, Guatemala, Malaysia, Panama, St Maarten, Uruguay and Venezuela.

Video from South Korea below:

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About This Author
Philip Elmer-Dewitt
Philip Elmer-DeWitt
Editor, Apple 2.0, Fortune

Philip Elmer-DeWitt has been following Apple since 1982, first for Time Magazine, and now on the Web for Fortune.com.

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