Piper Jaffray: Android app revenue is 7% of iPhone's

November 21, 2011: 11:43 AM ET

Apple to retain a 70%+ share of mobile app dollars, despite Android's 50%+ market share

Using data from Apple's public announcements and AndroLib (an Android app discovery tool), Piper Jaffray's Gene Munster has analyzed the mobile app market and determined that:

  • Since its inception, Google's (GOOG) Android Market Place has generated about 7% of the gross revenue of Apple's App Store.
  • Apple (AAPL) has about 85% to 90% market share of the total dollars spent on mobile apps.
  • Only 1.3% of Android apps are paid, compared with 13.5% of iPhone's.
  • Apple developers have made more than $3.4 billion since 2011, compared with less than $240 million for Google developers.
  • Although Android is likely to grow its smartphone market share faster, Apple will probably maintain a 70%+ share of mobile app dollars spent over the next 3 or 4 years.

Below: Munster's tale of the tape:

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About This Author
Philip Elmer-Dewitt
Philip Elmer-DeWitt
Editor, Apple 2.0, Fortune

Philip Elmer-DeWitt has been following Apple since 1982, first for Time Magazine, and now on the Web for Fortune.com.

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