Apple turns up the volume on TV advertising for iPhone 4S By Philip Elmer-DeWitt October 31, 2011: 8:03 AM ET Ten days after it aired the first Siri ad, the company launched three more The focus, as usual with Apple (AAPL), is on the product and what it can do for you. Via 9to5Mac. Posted in: Ads, Advertising, Apple, Camera, iCloud, iPhone, iPhone 4S, Siri, TV