Apple's latest TV ad pitches the iPad as a synesthesia machine
Source: Apple Inc.
Synesthesia, according to my computer's dictionary, is a neurologically-based condition in which stimulation of one sensory or cognitive pathway leads to automatic, involuntary experiences in a second sensory or cognitive pathway.
That, according to the Apple (AAPL) ad that debuted on primetime TV Friday night, is what the iPad does.
The copy:
"Now, we can watch a newspaper; listen to MORE
Philip Elmer-DeWitt - Jun 18, 2011 10:04 AM ET
Said to join Google, Intel, Ericcson and RPX in a bid for 6,000 telephony patents
This was the week we found out how valuable telecommunications patents can be.
On Tuesday, Apple (AAPL) settled its long-running patent dispute with Nokia (NOK) for what analysts estimate could be as much as $1 billion in licensing fees.
On Friday, the Wall Street Journal reported that Apple had joined the crowd of companies bidding for the telephony MORE
Philip Elmer-DeWitt - Jun 17, 2011 3:33 PM ET
In a rare 1997 Q&A, Steve Jobs talks about killing products, taking lumps and saying "no"
Jobs at WWDC 1997. Source: superapple4ever
I don't known where he found it, but a YouTube user who calls himself superapple4ever has put his hands on a video of Steve Jobs doing a Q&A at the end of Apple's (AAPL) 1997 Worldwide Developers Conference -- his first after he returned to the company.
The full video, MORE
Philip Elmer-DeWitt - Jun 17, 2011 12:37 PM ET
With recent exposure bringing the online currency to the attention of wary lawmakers, expect to see Bitcoins disappear. But it may take a while.
By Daniel Roberts, reporter
FORTUNE -- If you want a chicken pita from Meze Grill in midtown Manhattan today, you can fork over $8.75 or give them about half a Bitcoin. The restaurant began accepting Bitcoin Tuesday and its owner is excited, although a manager on Wednesday said MORE
Jun 17, 2011 12:29 PM ET
It could, in theory, acquire every cellphone vendor except Samsung with cash alone
Click to enlarge. Source: Asymco
Asymco's Horace Dediu has been tracking Apple's (AAPL) growing liquid assets and the shrinking valuations of its mobile competitors, and he estimates that they soon will cross.
Apple's third fiscal quarter closes next week, and when it does, Dediu is pretty sure that Apple will have amassed more than $70 billion in cash, cash MORE
Philip Elmer-DeWitt - Jun 17, 2011 10:26 AM ET
It's no accident RIM has had to slash its guidance and cut its workforce
Click to enlarge. Source: Needham & Co.
The analysts were all over Research in Motion (RIMM) Friday after the company issued sharply lower guidance for 2012 and warned of forthcoming layoffs. See, for example, Barron's take here.
Most recognized the role Apple (AAPL)'s iPhone and Google's (GOOG) Android played in marginalizing the BlackBerry. But none of them were MORE
Philip Elmer-DeWitt - Jun 17, 2011 8:47 AM ET
Why Cox is abandoning its much-hyped cellular network, and why it's a bad sign for any new wireless entrant.
FORTUNE -- AT&TÂ executives looking to convince regulators to approve Ma Bell's merger with T-Mobile argue that the cell phone market is plenty competitive. Just look at the growth of new competitors such as Cox Communications, a cable company that built and runs a brand new cellular network, they say.
A cell tower: MORE
Scott Woolley - Jun 17, 2011 8:00 AM ET
A happy Groupon customer; but will she return? (Photo: Flickr)
People may love online deals. But a Rice University study finds that bargain-hunters rarely turn into regulars.
FORTUNE -- The growing backlash against daily-deals services got some fresh support this week from an academic study finding that fewer than half of the companies that use such services once are unlikely to do so a second time.
The study, by Utpal Dholakia, professor MORE
Dan Mitchell, contributor - Jun 16, 2011 4:50 PM ET
With the Dow up and no negative news on the wire, the stock fell off a cliff Thursday
Thursday was another one of those bizarre trading days for Apple (AAPL). The stock opened higher, flirted with some prices north of $328 in the morning and made it through the early afternoon without suffering much damage, despite the turmoil in Greece.
Then, at about 1:50 p.m., the volume jumped and the stock fell MORE
Philip Elmer-DeWitt - Jun 16, 2011 3:43 PM ET
It's hard to get a handle on the hacker community, but here's a look at the range of people -- from lone geeks to organized governments -- who could be behind recent security breaches.
FORTUNE -- The recent hacking headlines make it seem like we're in the middle of a cyberwar: In the past few weeks, there have been revelations of security breaches at organizations including Citigroup, Sony, the IMF, and MORE
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| Company | Price | Change | % Change |
|---|---|---|---|
| Bank of America Corp... | 7.24 | -0.06 | -0.82% |
| Ford Motor Co | 12.28 | -0.46 | -3.60% |
| Frontier Communicati... | 4.24 | -0.23 | -5.26% |
| Juniper Networks Inc... | 21.57 | -0.80 | -3.58% |
| Cisco Systems Inc | 19.58 | -0.25 | -1.26% |
| Index | Last | Change | % Change |
|---|---|---|---|
| Dow | 12,666.89 | -67.74 | -0.53% |
| Nasdaq | 2,813.64 | 8.36 | 0.30% |
| S&P 500 | 1,315.93 | -2.50 | -0.19% |
| Treasuries | 1.92 | -0.01 | -0.73% |
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