New iPad ad: Watch a newspaper, see a phone callJune 18, 2011: 10:04 AM ET
Apple's latest TV ad pitches the iPad as a synesthesia machine
Synesthesia, according to my computer's dictionary, is a neurologically-based condition in which stimulation of one sensory or cognitive pathway leads to automatic, involuntary experiences in a second sensory or cognitive pathway.
That, according to the Apple (AAPL) ad that debuted on primetime TV Friday night, is what the iPad does.
"Now, we can watch a newspaper; listen to a magazine; curl up with a movie; and see a phone call. Now, we can take a classroom anywhere; hold an entire bookstore; and touch the stars. Because now, there's this."
Via MacRumors. YouTube version below the fold.