Videos: iPad 2 mania Down Under

March 25, 2011: 8:11 AM ET

Endless queues, whooping Apple staffers, saturation media coverage

Sydney's No. 1 customer. Source: ITN news.

Judging from the early videos, iPad 2 mania may be even more fevered in Australia and New Zealand than it is in the U.S.

The first customer in line at Apple's (AAPL) Sydney store, seen here at right, camped out for 53 hours to buy his second iPad 2 (he picked one up two weeks ago in Boston.)

No word yet on stockouts, but a note early Friday from Piper Jaffray's Gene Munster was encouraging for line-sitters. Shipping lead times in Australia, which had been listed yesterday as 2-3 weeks, shrank overnight to 24 hours.

UPDATE: Reuters quotes an Apple spokesperson in Australia as saying "we've got plenty down there for all those folk that are in the queue."

Below the fold: Videos from Sydney, Doncaster and Chermside.

Also on Fortune.com:

[Follow Philip Elmer-DeWitt on Twitter @philiped]

Join the Conversation
About This Author
Philip Elmer-Dewitt
Philip Elmer-DeWitt
Editor, Apple 2.0, Fortune

Philip Elmer-DeWitt has been following Apple since 1982, first for Time Magazine, and now on the Web for Fortune.com.

Email | @philiped | RSS
Current Issue
  • Give the gift of Fortune
  • Get the Fortune app
  • Subscribe
Powered by WordPress.com VIP.