Apple 2.0

Covering the business that Steve Jobs built

There's a Sesame Street app for that

November 3, 2010: 8:06 AM ET

It's not the Sesame Workshop's most inspired parody (an iPhone and a pogo stick?). But it aired, ironically, less than a month after Apple (AAPL) won trademark approval for the tagline "There's an app for that."

We suspect that it was Verizon's (VZ) stinging "There's a map for that" ad campaign, not a scat singing pogo stick, that Apple had in mind when it filed for trademark protection last May. Guy Smiley and his multitasking pals should have nothing to fear.

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[Follow Philip Elmer-DeWitt on Twitter @philiped]

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About This Author
Philip Elmer-Dewitt
Philip Elmer-Dewitt
Editor, Apple 2.0, Fortune

Philip Elmer-DeWitt has been covering Apple since 1982, first for Time Magazine, and now on the Web for Fortune.com.

Email | @philiped | RSS
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