Apple 2.0

Covering the business that Steve Jobs built

Not great news for Google

July 27, 2010: 2:57 PM ET

Even with the record set straight, a Yankee Group survey gives cold comfort

Source: The Yankee Group. Click to enlarge.

My colleagues at CNNMoney can be forgiven, writes the Yankee Group's Carl Howe in a "Setting the record straight" blog post Monday, for getting a statistic wrong in their brief summary of his 3,500 word report "Why iPhones matter." (Available for $1,295 here, if you have an expense account.)

Reading the offending sentence fragment -- "77% of iPhone owners say they'll buy another iPhone, compared to 20% of Android customers who say they'll buy another Android phone" -- and the chart (above) on which it was based, I can see how the confusion arose.

What Howe actually wrote was that "over a third of Google-branded Android phone owners say they plan to buy an iPhone."

In his blog post he adds what the analysts call some color: "36 percent of Google-branded Android phone owners say they plan to buy an iPhone, surpassing the 32 percent of Google-branded phone owners who intend to buy another Android phone."

Bottom line: Still good news for Apple (AAPL). Not as bad for Google (GOOG) as it seemed on Monday, but not very good, either.

See also:

[Follow Philip Elmer-DeWitt on Twitter @philiped]

Join the Conversation
About This Author
Philip Elmer-Dewitt
Philip Elmer-DeWitt
Editor, Apple 2.0, Fortune

Philip Elmer-DeWitt has been following Apple since 1982, first for Time Magazine, and now on the Web for

Email | @philiped | RSS
Current Issue
  • Give the gift of Fortune
  • Get the Fortune app
  • Subscribe
Powered by VIP.